Western Canada Tire Dealers will host the Tire Dealers Association of Canada National Convention in Kelowna, B.C., March 10-12.
This year’s convention theme is “Driving Customer Connection—Getting to ‘Like’,” and will highlight customer service and effective social media use.
Speakers include keynote speaker Terry O’Reilly of the CBC radio program Under the Influence and social media guru Tod Maffin. The three-day program will also feature an industry trade show and the Bridgestone Hall of Fame Gala Dinner.
The event will be hosted at the Delta Grand Okanagan Resort and room reservations must be made by Feb. 10. For more information on the convention or to register, visit wctda.ca.