VIP Tires & Service Unveils Newly Renovated Auburn Location - Tire Review Magazine

VIP Tires & Service Unveils Newly Renovated Auburn Location

The new Auburn VIP Tires & Service store is located at 128 Center Street, Auburn, Maine, and is officially open to the public

VIP Tires & Service announced the official revamp and expansion of its existing location in Auburn, Maine, to a newly renovated, larger space on the same property.

VIP Tires said it has renovated a former pool hall to be used as their new store, which has been under construction since January 2021. The relocation to the new building was needed due to an uptick in business in the Auburn area and outgrowing the original four-bay shop. The new Auburn VIP Tires & Service store is located at 128 Center Street, Auburn, Maine, and is officially open to the public, the company said.

The company plans to celebrate all month long with a few special discounts for customers including:

  • From Sept. 13-25: Customers can buy three tires and get the fourth free, for Multi-Mile and Sumitomo tires. 
  • From Sept. 13- Oct. 23: Customers can receive a premium Valvoline synthetic oil change for only $79. 

With the goal of investing in a space that already existed, John Quirk, executive chairman of VIP Tires & Service, purchased the old body shop facility in the 1960s. The property was made into VIP’s first warehouse, but after VIP outgrew the space, it was split into two businesses, Gilman’s Electric (who still occupies half of the building today) and a pool hall. Today, the former pool hall has been refinished and boasts an 11,000 square-foot, fully renovated space with nine service bays, onsite tire storage space for 2,000 tires and a Hunter Engineering automated alignment and tire tread inspection system, the company said.

The expansion allows VIP to continue focusing on reducing wait times, providing accessibility to a broad array of tire manufacturers and price points, and holding large tire inventories onsite so customers can expect immediate tire installation after choosing their desired brand. O’Reilly’s Auto Parts will remain in the old VIP store and expand its offerings onsite, VIP said.

VIP Tires & Service locations offer a tire shop and full-service automotive repair, with everything from brake repair to preventative maintenance, muffler and exhaust repair, multi-point vehicle inspections, wheel alignments, state inspections,and oil changes. In addition to providing superior automotive and tire services, VIP always puts its customers first by ensuring an exceptional in-store experience. The open concept customer waiting area features a laptop bar with multiple seats and individual plug-ins, a coffee and tea bar, renovated restrooms, and a TV sitting area, making it easy for individuals to stay connected to work and family while they wait for their vehicle. Additionally, the waiting area holds dozens of tires on display so customers can see and touch different models before making their purchase decision, the company said.

You May Also Like

Apollo Tires debuts marketing campaign for longhaul truck tires at TMC

This campaign comes one year after Apollo Tires debuted its long-haul truck tire range at the TMC Expo.

Apollo-Smart-Tires-campaign

Apollo Tires US debuted a new integrated marketing campaign titled ‘Smart Tires for Not Smart Roads’ at the TMC Expo in New Orleans, LA from March 4-7. This campaign comes a year after Apollo Tires debuted its long-haul truck tire range at the TMC Expo.

The campaign was shot in California City and Lake Tahoe, CA and begins by showcasing a variety of road conditions that long-haul truck drivers are no stranger to, including potholes, cracked roads and roads covered in snow and rain and how Apollo long-haul "smart tires" stand up to any test, the company said.

Bridging the past and present: Totten Tire may be Birch Run’s best kept secret in tires

The single-location shop has always been able to draw the business it needs to keep busy, keep customers happy, and keep true to its roots.

K&M-Totten-Tire-Owners-1400
Pilot to add 30 Southern Tire Mart shops to its travel center network

Over the next year, the company plans to add more than 30 STMP shops to its travel centers for a total of over 85 locations across the country.

McCarthy Tire Service promotes new VP of human resources

Ann Sadusky joined the McCarthy team in October 2018 and has directed its human resource department since that time.

McCarthy-Ann-Sadusky--1400
Bridgestone to supply 15 Daytona 200 riders with BattlAx tires

Among the 15 riders, three riders from YART Yamaha, the winners of the 2023 FIM Endurance World Championship, will join Bridgestone’s team.

Bridgestone-Daytona 200

Other Posts

General Tire reveals spring promotion for G-Max, AltiMax tires

Starting March 1-April 30, with the purchase of four qualifying passenger General Tires, customers will receive up to $70.

GeneralTire-GMax-AS07-2.0-1400
SRNA promotes new director of OE for four-wheel and two-wheel businesses

He’s been with SRNA since Feb. 2013, focusing his time on motorcycle OE throughout the entirety of his tenure.

SRNA-Rick-Zimmerman
GRI appoints Barry Guildford as global commercial director

As the GCD, Guilford will lead the global sales and marketing organization of GRI.

GRI-Barry-Guildford
Goodyear reveals 40th Goodyear Highway Hero winners

Timothy VanNostrand of Northville, NY and Elijah Ramos of Victorville, CA won the honor and received awards from Goodyear for their actions.

highway-hero-t-vannostrand