Honored in two categories, Trico Products Corp. has received the 2014 Automotive Communications Award from the Car Care Council Women’s Board and the Automotive Communication Council. Trico will be presented its awards during the 17th Annual Car Care Council Women’s Board award ceremony at AAPEX.
The company was recognized for its packing strategy for the Trico Sentry launch and its promotion efforts in the 2014 Guinness International Champion Cup.
“Our employees have a passion not only for designing and engineering innovative wiper blade technologies, but also for creating the strong marketing support materials behind them,” said Danielle Orlando, director of marketing and brand management at Trico. “This recognition reinforces our commitment to improving visibility and driving safety through increasing awareness for wiper replacement.”