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Tire and Rubber Assoc. of Canada Launches New Website

The site consolidates TRAC’s consumer-facing “Be Tire Smart” and “Fuel Saving Tires” websites to combine industry and consumer information.

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The Tire and Rubber Association of Canada has launched a newly designed website.

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The site consolidates TRAC’s consumer-facing “Be Tire Smart” and “Fuel Saving Tires” websites to combine industry and consumer information.

The new site serves as a communications and marketing vehicle to better leverage the TRAC brand. The new site provides information about the organization, the tire and rubber industry in Canada, and tire information for consumers.

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