TIA to Talk TPMS on Nationally Televised PBS Series - Tire Review Magazine

TIA to Talk TPMS on Nationally Televised PBS Series

(Akron/Tire Review) The Tire Industry Association (TIA) will be featured on MotorWeek, an automotive series appearing on Public Broadcasting Service (PBS), during the week of Oct. 6.

Specifically, Kevin Rohlwing, senior vice president of training at TIA, will appear on the “Goss’ Garage” segment to discuss proper service and maintenance procedures for tire pressure monitoring systems (TPMS).

“We are excited about our first national television exposure for one of our training programs and the opportunity to get TIA into the homes of tire buyers,” said Bob Malerba, president of TIA. “TIA has worked hard over the past five years to become the leader in TPMS education, and our spot on Goss’ Garage helps confirm that position.”

“Our goal is to direct consumers to TIA members for all of their tire and automotive service, and this exposure represents another important step in that direction,” added Roy Littlefield, TIA’s executive vice president.

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