The new Lexani tire line was announced at a signing ceremony on Jan. 20 in Irvine, Calif.
The first Lexani product will be the Y-rated Lexani N3000 in size 245/35R20. Later, Lexani will roll out the Lexani Roadian in size 305/45R22. Both products will be available in the second quarter of this year, with 12 more tires and sizes slated by the end of this year.
Zisser Tire, based in St. Louis, Mo., will be the exclusive worldwide distributor, and Nexen will produce the tires.