Tech Minute: Make Your Customer Trust You – Not the Internet - Tire Review Magazine

Tech Minute: Make Your Customer Trust You – Not the Internet

Andrew Markel stresses the importance of credible sources while gathering information about a repair, and shows how to get your customer to trust you and your shop and not unreliable Internet sources.

Andrew Markel stresses the importance of credible sources while gathering information about a repair, and shows how to get your customer to trust you and your shop and not unreliable Internet sources (Sponsored by SocialCRM from Mitchell1).

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Travel a new Road to AAPEX this season.

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The automotive aftermarket often celebrates its long and historic legacy—manufacturers that engineer solutions, distribution channels that crisscross the country, parts stores and repair shops that keep America moving. Today, the aftermarket is paving the foundation of a new legacy—dreaming up innovation in new and existing powertrains, leveraging digitally driven solutions and forging stronger relationships. This year’s Road to AAPEX traverses the crossroads where history meets ingenuity to drive the industry down the road toward its future legacy.

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By addressing pricing obstacles and communicating the value of your service, you can enhance profitability and retain customer trust.

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EV safety basics on the shop floor – Part II

As long as you follow the EV guidelines, you are going to have to use the proper PPE and insulated tools.

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EV safety basics on the shop floor – Part I

It’s critical to utilize OE service information and procedures for each and every hybrid or EV.

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Tips for lifting HEVs and BEVs

If you can’t lift a vehicle without damage, you will not be able to unlock this service opportunity in this growing segment.

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Let’s go over some common tire wear conditions and what they could indicate regarding the vehicle’s ride-control components’ health.

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Properly maintaining the entire drive system prevents premature belt wear and system failure, ensuring customer satisfaction and vehicle reliability.

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