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TBC Unveils Mirada Sport GT2 Lineup

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TBC Brands has introduced the all-season performance Mirada Sport GT2 line.

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Engineered and manufactured by Sumitomo Rubber Industries, the Mirada Sport GT2 line, offered exclusively by TBC Brands, will replace the long-running Mirada GTX Sport and provide consumers with a high-quality, year-round performance product featuring precision Sumitomo technology at an affordable price, according to TBC.

The Mirada Sport GT2 lineup includes 43 popular H-, V- and W-rated SKUs covering 14- to 18-inch wheel diameters in aspect ratios ranging from to 40.
The tires feature a 60,000-mile treadwear warranty for H- and V-rated sizes and a 40,000-mile treadwear warranty for W-rated sizes. Also included is free replacement coverage for workmanship and material issues for the life of the usable tread and a two-year Roadside Assistance Program for tire-related issues.

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“As an organization, our underlying foundation at TBC Brands is built on providing dealers with high-quality product lines through a process that is as effortless as possible for them; we want our products to be easy to order, easy to stock and easy to sell,” said Jon Vance, vice president of product marketing for TBC Brands. “Products like the Mirada Sport GT2 assist us in fulfilling our underlying mission while helping dealers drive bottom line results in the competitive performance segment allowing them to confidently offer consumers a quality product.”

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