TBC Adds Two Sailun Branded Lines - Tire Review Magazine

TBC Adds Two Sailun Branded Lines

TBC Corp. is expanding its Sailun branded tire offerings with the addition of two new lines—the Terramax HLT and Atrezzo SVR LX+.

Both lines will be offered exclusively in the U.S. by TBC.

The Terramax HLT is designed for all-season highway use and features 27 metric and LT sizes from 15- to 20-inch wheel diameter. The HLT is backed by a 50,000-mile treadwear warranty for all sizes and carries a 600 A B UTQG rating.

The Atrezzo SVR LX+ targets the light truck all-season performance market with 18 H, V and W rated sizes in 20- to 24-inch wheel diameters. The SVR LX+ carries a 40,000-mile treadwear warranty and a 420 A A UTQG rating.

“TBC Brands is very excited to continue the robust expansion of the Sailun brand with the introduction of these two great new lines targeting the market’s fastest growing segment,” said Jon Vance, vice president of product marketing for TBC Brands. “Combined with the recent introduction of the Terramax AT 4S all terrain tire, Sailun dealers now have a powerful ‘triple-threat’ product line-up they can use to drive bottom-line results in the booming light truck market.”

Both the Terramax HLT and the Atrezzo SVR LX+ are backed by the one-year road hazard coverage.

You May Also Like

Nokian Tyres releases 2023 sustainability report

Highlights of the company’s sustainability actions in 2023 include a commitment to achieve science-based net-zero emissions by 2050.

Nokian-Tyres-sustainability-report

Nokian Tyres recently published its Sustainability Report 2023. According to the report, Nokian Tyres achieved several external sustainability ratings, such as inclusion in the Dow Jones Sustainability Europe Index, platinum medal from EcoVadis, an AAA rating from MSCI and a leadership-level score of A- on the CDP Climate report.

Giti Tire announces winners of STEAM competition

New this year, the winning teams from each division will progress to compete out of state.

Giti-STEAM-Winners
Nexen Tire to be the official tire partner of the San Diego Padres

Nexen Tire will be featured on a variety of marketing assets, including billboards and in-ballpark branding at Petco Park.

Nexen-Tire-Padres
WGH to recall up to 520,000 Terrain Attack, Terrain Pro winter tires

The tires are labeled as snow tires, but do not have sufficient traction to perform in all snow weather conditions, according to the National Highway Traffic Safety Administration.

Recall
K&R Tire Center to host grand opening of new Flint, MI location

The company said it will have representatives from Goodyear, local customers and dealership representatives on hand to celebrate.

KR-Tire-center

Other Posts

Bridgestone Retail Operations rolls out brand refresh for Tires Plus, Hibdon Tires Plus

Updates to the logo include a single-color tire mark; a logo palette comprised of Tires Plus yellow, black and red; and refined typefaces.

Tires-Plus-new-branding
Yokohama’s Advan Sport V105 tires will be OE for Subaru Impreza in Europe, Latin America

Yokohama said the tire enhances the car’s handling stability and comfort while reducing rolling resistance.

Yokohama-Advan-Sport-V105
OTAA to host free training for members in Akron, OH

The association said these workshops are designed to enhance technician’s technical expertise and keep them up-to-date with the latest industry advancements.

Stock-technician-training-1400
Hankook Tire debuts Great Catch Rebate through July 7

Drivers who purchase at least four tires from eligible lines will qualify for savings of up to $120.

2024-Great-Catch-Rebate-1400