Finalists for 2017 School of the Year Competition
WIX Filters, in conjunction with O’Reilly Auto Parts and Tomorrow’s Technician magazine, has announced the top four finalists for the 2017 School of the Year competition.
Wix Adds Three National Trainers
Wix Filters has promoted three district sales managers to the newly created role of Wix brand national trainers.
WIX Filters Wins Brand Engagement Award
Arnold Motor Supply honored WIX Filters with the 2017 Brand Engagement Award by during the Merrill Company 90th anniversary celebration.
WIX Filters to Unveil Commemorative Logo for 50 Years in Racing
In celebration of 50 years in racing, WIX Filters plans to unveil a commemorative logo with partner Kalitta Motorsports during the NHRA Four-Wide Nationals race at Charlotte Motor Speedway on April 28.
WIX Filters Named Official Filters of Kalitta Motorsports
WIX Filters has entered a technical and associate sponsorship with Kalitta Motorsports as a chief technical partner for the 2017 season. Through the sponsorship agreement, WIX has been named the Official Filters of Team Kalitta, which competes in the National Hot Rod Association (NHRA). “Our partnership with Kalitta Motorsports is a continuation of a great
WIX Filters Partners with Furniture Row Racing
WIX Filters has partnered with the Denver-based Furniture Row Racing team as a primary and associate sponsor during the 2017 NASCAR Cup Series season.
Wix Filters Shares New Products, Promotions at AAPEX
Wix Filters will introduce several new products and announce next year’s promotions at this week’s Automotive Aftermarket Products Expo (AAPEX) (booth #1638). Wix will introduce new NanoPro technology, which initially will be featured in 33 heavy-duty air filter part numbers and provides higher initial efficiency and a final efficiency of up to 99.99%, according to
Wix Filters Earns Supplier of the Year Honor
O’Reilly Auto Parts has named Wix Filters the 2015 Supplier of the Year. This award recognizes suppliers who offer exceptional business to O’Reilly Auto Parts. “Our partnership with Wix Filters is an incredible asset to our organization,” said Tom Seboldt, O’Reilly Auto Parts vice president of merchandise. “This past year, they helped us achieve a
Wix Donates to National FFA
Wix Filters has donated $44,341.25 to national FFA chapters through its box-top redemption program. Wix ran the program in partnership with the National FFA Organization, formerly Future Farmers of America. “The box-top program is an annual success due to the participation of auto parts stores, shops, local agribusinesses and individuals who purchase Wix Filters,” said Jennifer
#AAPEX: Wix Debuts New Global Packaging
Wix Filters introduced new global packaging during this week’s Automotive Aftermarket Products Expo (AAPEX) – a move the company said creates an impactful brand visual with a clean and consistent look across products. “This is an exciting time at Wix,” said Jennifer Gibson, brand manager. “To be able to present a strong, unified visual representation
Wix Filters Sponsors Several 2015 Award Programs
Wix Filters is sponsoring the 2015 Counter Professional of the Year, School of the Year and Driving Performance award programs. In collaboration with Babcox Media, Tire Review’s parent company, these awards recognize excellence in the automotive industry, from students to professionals. “Wix wouldn’t exist without dedicated countermen, passionate students and superior automotive shops,” said Jennifer
Wix Filters Launches Annual Box Top Program
Wix Filters has launched its 2015 FFA Box Top Redemption Program. Through April 30, students in participating FFA chapters across the U.S. can redeem Wix Filters box tops for a donation from Wix. According to the company, Wix has raised more than $700,000 for the National FFA Organization to date. “We are thrilled to be