Uniroyal Archives - Tire Review Magazine
Uniroyal Tires Spotlights Metastatic Breast Cancer

Uniroyal Tires will illuminate its giant tire in Allen Park, Michigan pink to raise awareness.

Uniroyal Releases Laredo HT, AT Tires

The new tire line will accommodate pickup trucks and SUVs and includes 66 total size offerings.

Uniroyal Tires Relaunch Commercial Truck Tire Line

Uniroyal Tires has relaunched its commercial truck portfolio with the introduction of three tire offers for the U.S., along with a redesigned website to support the effort. The new lines are the Uniroyal LT2 Line Haul Trailer tire, the RS2 Regional Steer tire and the RD2 Regional Drive tire. Additionally, the website is more modern

Michelin Implements Price Increase Across Certain Tire Brands

Due to market dynamics, Michelin North America, Inc. announced price increases up to 5% on select Michelin, BFGoodrich, and Uniroyal passenger and light truck winter tires. Michelin says these increases will be effective Apr. 1, in the U.S. and Canada. Price changes may vary across specific products within each brand portfolio. Details will be presented

Price Increase
Michelin to Increase Prices of Some PLT, Commercial Tires

This increase will be effective on July 1 in the U.S. and Canada.

Michelin to Increase Price for Commercial Tire Lines by July 1

Michelin North America Inc. will increase prices up to 6% on commercial Uniroyal tire lines and select off-highway products in the U.S. and Canada.

Uniroyal Tires Rolls Out Tiger Paw Touring All-Season Tire

Uniroyal Tires launched the Tiger Paw Touring All-Season, a tire for passenger cars, minivans, CUVs and SUVs.

Uniroyal Tires Introduces New Mascot

Uniroyal Tires has introduced a new brand symbol: “Royal,” a tiger cub wearing a crown and sitting inside a Uniroyal tire.

Michelin’s Uniroyal Tire Brand Supports At-Risk Wild Tigers with Rebate, Donations

On behalf of Uniroyal, Michelin North America will donate $150,000 annually and offer customers a mail-in rebate to donate to the World Wildlife Fund’s TX2 initiative to gave at-risk wild tigers.

Michelin Launches Uniroyal-branded UHP and All-Terrain Tires

Uniroyal Tires, owned by the Michelin Groupe, has launched two new products, the ultra-high-performance Tiger Paw GTZ All-Season 2 and the all-terrain Laredo AWT 3.

Uniroyal Tiger Paw GTZ
Former Uniroyal President Sheldon Salzman Dies

Sheldon Salzman, former president of the Uniroyal Goodrich Tire Company, has died. 

Michelin, Pirelli Take Top Spots in Replacement Tire Owner Satisfaction Awards

Michelin and Pirelli snagged the top spots in AutoPacific’s 2017 Replacement Tire Owner Satisfaction Awards. Uniroyal, Yokohama Tire Corp. and Nitto, also climbed in the yearly rankings.

AutoPacific's Replacement Tire Owner Satisfaction Awards