Trico Expands Offerings
Trico Products Corp. has added nine new part numbers to the Trico Exact Fit wiper blade line.
Trico Sponsoring 2016 Woodward Dream Cruise
For the third consecutive year, Trico Products Corp. is returning as a gold sponsor of the Woodward Dream Cruise. “Sponsoring this event that brings auto enthusiasts from around the world together to celebrate car culture and the industry that made Detroit the Motor City has become something we look forward to each year,” said Dawn
Trico Partners with Baseball League
Trico Products Corp. has signed a five-year partnership with the United Shore Professional Baseball League. The United Shore Professional Baseball League was founded in May 2016 in Utica, Mich., just outside Detroit. The league is comprised of three teams, the Utica Unicorns, the Eastside Diamond Hoppers and the Birmingham Bloomfield Beavers. “Partnering with the United Shore
Trico Launches Basketball Campaign
Trico Products Corp. is launching a national advertising campaign in conjunction with the men’s collegiate basketball tournament for its wiper blade products. “Aligning ourselves with the excitement of March basketball is a great way to expand our reach to a more national audience,” said Danielle Orlando, director of brand management at Trico. “As the tournament