TRAC says the videos are developed to guide drivers through the entire tire ownership and user journey and underscore the importance of tire maintenance and how it relates to safe driving.
The Tire and Rubber Association of Canada (TRAC) has released a comprehensive Winter Tire Report to support consumer education efforts by the industry and government. The report details tire shipment, market, usage and test data, the association said. The report found that winter tire shipments are up across Canada, due to government actions, increased education,
TRAC announced that Harold Philips, COO for Michelin North America (Canada) Inc., will serve as the association’s chairman of the board for the 2014/2015 term. Philips was appointed as TRAC’s chairman at the June Annual General Meeting. He will be re¬sponsible for Canada’s commercial operations including the passenger and light truck, medium truck and retread
The Tire and Rubber Association of Canada has expressed concerns over recently announced changes to British Columbia’s Motor Vehicle Act. Changes in the act would “water down,” the requirement for tires use in the province between Oct. 1 and April 30, TRAC said in its newsletter. The changes would permit the use of tires with
The Rubber Association of Canada has formally changed its name to Tire and Rubber Association of Canada (L’Association canadienne du pneu et du caoutchouc). On June 19, during its 94th annual general meeting, RAC members unanimously approved the name change. Industry Canada approved the move on July 1, allowing the association to operate under its