Tire Sales: In-Store, Online, or Both?
The majority of tire dealers tell us their highest profit percentage comes from online tire sales, so why do many dealers stick to brick and mortar?

4 Steps to Securing the Tire Sale
Use these four simple steps as the foundation for any retail sale in your shop.

Transforming a Tire Shop: How 4 Techs, a Driver Helped Grow Sales at Pat’s Auto Repair
Something magical is happening at Pat’s Auto Repair – Tire Pros. A big part of that difference came from the “Four Amigos.”

Defining Sales: Breaking Down a Transaction
What’s the most important aspect of a sales transaction? It lies within your employees.

How to Raise the Bar on Sales at Your Tire or Auto Service Business
How do you set the bar for high performance at your tire and auto service business? Start by implementing these six tips.

A New and Simple Approach To Grow Sales
o, what if there was a new way of looking at tire and service sales and a better way of looking at customer communication that changed everything? There is!

Sears Using AI to Sell Tires
Sears Auto Center is testing out a web app service, “Digital Tire Journey,” to help customers identify tires to fit their driving preferences.

Get ‘Em in the Door
The ‘Loss Leader’ Approach Want to boost sales? Try the “loss leader” approach. This sales technique involves significantly reducing the price of one item and using that as the “lead” to get customers into your tire store. Once a customer walks in the door, they’ll see other items of interest. In general, the loss leader technique
Bridgestone Americas Jumps Into Online Sales Pool
Looking to help its tire dealers more effectively compete in the online tire sales world, Bridgestone Americas plans to acquire TireConnect Systems, a Canadian software developer that offers a turnkey online tire sales tool. The acquisition is expected to close within 30 days, and the resulting Bridgestone TireConnect online sales and ecommerce solution will be
