Survey Archives - Tire Review Magazine
Tire Dealers! We Want to Hear from You

Tire Review is seeking information from tire dealers about their shop operations for our 2019 Tire Dealer Survey. The deadline has been extended to Friday, May 31 at 11:59 p.m.!

Online Reviews: The Key to Your Tire Shop’s Marketing Strategy

Let your customers write your advertising! Learn how to leverage positive customer experiences to become your greatest digital marketing tool.

Online Customer Reviews
Lack of Insight Hindering Customer Digital Experience

According to Accenture Strategy, a viscous circle of unfulfilled expectations and lack of trust are hurting customer experience and business profits.

Hankook Survey: Americans Likely to Take to the Road this Holiday Season

A Hankook survey offers some interesting insights into holiday driving habits of American drivers.

New Study Says American Shoppers Prefer Physical Stores vs. Online

Even with the rise of online retailers, American shoppers still appreciate the advantages of brick-and-mortar stores.

Holiday Expectations Differ for Retailers, Consumers

Retailers are predicting big box stores to be their biggest competition for holiday shopping dollars, but customers see it a little bit differently.

ASA Releases Results of ‘How’s Your Business’ Survey

The Automotive Service Association’s (ASA) “How’s Your Business?” survey for 2016 is now available.

TIA Adds Edu. Seminar to GTE

The Tire Industry Association has added another educational session to its lineup during the 2015 Global Tire Expo/SEMA Show. The new session – Using Digital to Your Advantage – is scheduled for Nov. 3 from noon to 1 p.m. The Using Digital to Your Advantage educational seminar will feature Jamie Reutershan from Google presenting the

Hankook Survey Finds Canadians Anxious About Flats

Hankook Tire Canada Corp. conducted its annual survey of drivers from coast to coast and released its statistics in its 2014 Hankook Tire Canada Spring Index. The study found that a major anxiety facing Canadians is the fear of getting a flat tire. Eighty four percent of those polled believe that getting a flat tire

Tire Review Tire Industry Benchmarking Study

Tire Review just launched the Tire Review Tire Industry Benchmarking Study, the first-ever broad-based analysis of North American tire dealers. And we’re counting on you to participate! Just give us 15 minutes of your time – and we’ll deliver to you a customized report showing how your location stacks up against other tire dealers. Make

RMA: 70% of Vehicles Riding on Underinflated Tires

Nearly 7 out of 10 vehicles are riding on underinflated tires according to recent findings by the Rubber Manufacturers Association. The association surveyed approximately 3,300 vehicles at tire retail locations in 26 U.S. cities between November 2013 and February 2014. The survey also found that nearly one in five vehicles have at least one significantly

Arming You for the Future

It’s a different business world that we inhabit, to be sure. And for independent tire dealers, the future is a scarier place than at any time in history. Tire dealers today have concerns beyond the basics of sales and profits. Their ability to compete is challenged by changing consumer attitudes, a still-strained economy, seem­ingly untethered