Falken Sponsors MLB All-Star Game
Sumitomo Rubber North America’s Falken brand will serve as the Official Tire of the 2016 MLB All-Star Game. As part of the sponsorship, the tiremaker will host an interactive area at the MLB All-Star FanFest July 8-12, inside the San Diego Convention Center. “We’re at the midway point in our first year as the Official
Falken OE on 2017 Chrysler Pacifica
Sumitomo Rubber North America Inc.’s Falken brand will supply its Falken Ziex CT50 all-season performance crossover and SUV tire as original equipment for the 2017 Chrysler Pacifica. “The Falken Ziex CT50 is a perfect pairing for the Chrysler Pacifica,” said Rick Brennan, vice president of marketing for Falken. “The Pacifica is a great platform for
TBC Brands Exhibiting at the 2016 WasteExpo
TBC Brands will exhibit Sumitomo and Sailun truck tires for the waste industry at the WasteExpo at Las Vegas Convention Center, from June 7-9. “We recognize that the WasteExpo offers a view into the current needs and events that face the waste industry today,” said Aaron C. Murphy, vice president of commercial tire sales for
Falken’s Ziex CT50 OE on 2016 Mazda CX-9
Sumitomo Rubber North America Inc.’s Falken Tires brand will supply its Falken Ziex CT50 all-season performance crossover and SUV tire as original equipment for the 2016 Mazda CX-9. “The Falken Ziex CT50 is our first fitment with Mazda for use on one of their global vehicle models,” said Rick Brennan, vice president of marketing for Falken
Sumitomo Invests $55 Million at South Africa Plant
Sumitomo Rubber Industries is investing $55 million to start producing truck and bus tires at its South Africa passenger car and light truck tire facility. The investment in equipment will help the tiremaker meet increasing TBR tire demand in the market. Currently Sumitomo Rubber South Africa supplies imported truck and bus tires to African markets.
Falken OE on 2016 Nissan Rogue
Sumitomo Rubber North America Inc.’s Falken brand has been selected to provide its Falken Ziex ZE001 A/S as one of the original equipment tires available on the 2016 Nissan Rogue. “The Falken Ziex ZE001 A/S is our first fitment with Nissan and we couldn’t be more thrilled to debut with the Nissan Rogue,” said Rick Brennan,
TBC Brands to Highlight Sumitomo Tires, Giveaway at MATS
TBC Brands will exhibit at the 2016 Mid-America Trucking Show (MATS) in Louisville, Ky., March 31-April 2. The company’s exhibit will feature Sumitomo tires, including the new ST778+ SE SmartWay verified line-haul steer tire. “MATS is a prime opportunity for us to showcase Sumitomo’s full line of products and services available to the North American
Smallwood Named Sumitomo Executive Officer
Sumitomo Rubber North America’s President and CEO Richard Smallwood has been appointed to executive officer of Sumitomo Rubber Industries. Smallwood will continue to serve as president and CEO of Sumitomo Rubber North America, a position he has held since April 2011. The board of directors will officially approve Smallwood’s appointment at its meeting on March
KKR Poised to Exit Alliance Tire Group
Kohlberg Kravis Roberts & Co. (KKR) is considering selling its 90% stake in Alliance Tire Group, India media reports. ATG’s value is estimated at $1.5 billion, which would make the private equity exit the biggest from an Indian company. If KKR decides to sell its stake in ATG, the company will exit with a 30%
SRI Sponsors ‘Red Bull Air Race Chiba’
Sumitomo Rubber Industries’ Falken brand will be the official partner of the “Red Bull Air Race Chiba 2016.” Red Bull Air Race Chiba is the third of eight races being hosted as part of the Red Bull Air Race World Championship. The race is scheduled for June 4 and 5 in Chiba, Japan.
Sumitomo Produces First North American-Made Falken Tire
Sumitomo Rubber USA (SRUSA) has cured its first Falken brand tire in North America at its plant in Buffalo, N.Y. “It’s great to see the first Falken-branded tire come out of SRUSA,” said Kenji Onga, SRUSA CEO and chairman, and Sumitomo Rubber North America chairman. “Due to our domestic manufacturing, the tires that come out
SRI Realigns North American Business, Falken Gets New Name
As a result of the dissolution of Goodyear Tire & Rubber Co. and Sumitomo Rubber Industries’ alliance, SRI’s North American business units will be realigned. As part of this realignment, Falken Tire Corp. will be changing its name to Sumitomo Rubber North America (SRNA), Inc. effective Jan. 1, 2016. Richard Smallwood, current CEO and president
