How do you define a tire tier?
Tire dealers provided various views on what attributes define a tire manufacturer’s tier.
Don’t overlook the importance of EV service training
We look at our data from tire dealers surrounding EV service and discuss how not providing training could be detrimental.
Using regional trends to develop an EV tire and service strategy
Understanding where EV hotspots in the country are can better prepare you and your customers for current EV trends.
What Economic Trends Affected the Tire Industry in 2023?
We’re reviewing data from 2023 that tells us a lot about automotive and tire trends moving forward.
Take on Technician Demand Like a Top Shop
We’ve seen actual growth in terms of technicians hired in this industry – that doesn’t mean the technician shortage or demand is going away.
Plan to Protect Your Shop’s Growth
Lacking certain planning may lead to your hard-earned success disappearing in an instant.
How Independent Tire Dealers Are Standing Up To Their Biggest Competitors
When asked who their toughest competitor is, 30% of independent tire dealers pointed to national tire retail chains.
Tire Sales: In-Store, Online, or Both?
The majority of tire dealers tell us their highest profit percentage comes from online tire sales, so why do many dealers stick to brick and mortar?
How Sales and Service Affect Tire Dealer Profit Margins
Tire dealers tell us their highest gross profit margins come from retail service work.
Tire Dealers Have Positive Sales Outlook for the Rest of the Year
Many tire dealers had a great 2022 and have high expectations for the rest of 2023.
Tire Shop Services Making You the Most Money
While many drivers are only shopping for tires once every 60,000-70,000 miles or so, the oil changes, alignments and rotations in between keep their cars coming back to your shop year after year.
What Will be Your Next Tire Shop Equipment Update?
We asked our independent tire dealer audience what new hardware or software they’re considering adding to their shops.