Michelin Premiers Year Three ‘Beyond the Driving Test’ Campaign
Michelin North America and the Fédération Internationale de l’Automobile (FIA) has kicked off the third year of its award-winning Beyond the Driving Test road safety campaign by premiering new video content during Australian rock band 5 Seconds of Summer’s U.S. tour. Through the campaign, Michelin focuses on raising awareness of the importance of tire safety
Pirelli Signs Agreement Supporting the FIA Road Safety Campaign
Pirelli & C SpA has signed a new four-year agreement with the Federation Internationale De L’Automobile (FIA) in support of the FIA’s Action for Road Safety campaign. The campaign, launched in support of the UN Decade of Action for Road Safety 2011-2020, is designed to educate and better inform road users on the importance of
