As the sun peaked over the larger-than-life Southern California mountains, eight off-road vehicles followed one after the other through mud, soft sand and rocky terrain to test Toyo Tires‘ new rugged trail tire. Toyo introduced the Open Country R/T Trail during a two-day ride-and-drive event in Big Bear Lake, California, highlighting the tire’s rugged capabilities
During a recent ride-and-drive with Pirelli, the tiremaker showcased its relationship with Lamborghini with a stop at the prestige OEM’s Lamborghini Lounge, a no-frills building tucked inside New York City’s Chelsea District. Inside, it’s where discerning soon-to-be Lamborghini owners can go and customize their vehicles (namely, the Huracán and Aventador) as part of the carmaker’s
Can a Tier 4 tire really meet or exceed the performance of a Tier 1 tire? That was the question posed to dealers during a two-day tire testing event with Sailun Tire Americas at the Homestead-Miami Speedway. This week, the Chinese tiremaker’s North American team invited its dealers and the media out to blind test
Tire Review recaps where we’ve been in 2021, from ride-and-drives to dealer meetings to the 2021 SEMA Show.
This year, Hercules Tires’ sales team took a total of 50 dealers over a span of a week and a half to test out three light truck tires in Moab, Utah. Take a look at photos from the ride-and-drive.
This year, Kenda’s sales team took more than 100 dealers from Phoenix to Prescott, Arizona on an off-road trail called, “Backway to Crown King.” Take a look at photo from the ride-and-drive.
Dealers Test New Road Venture MT71 Rock Crawling Ability During Kumho Tire’s First-Ever Tire Launch Event
Crawling over sizeable slickrock fins, up semi-circular cliff walls, into deep, steep pits and on top of narrow red rock ledges were just a few of the ways about three dozen Kumho USA dealers, wholesalers and distributors put the company’s new Road Venture MT71 tire to the test on Moab, Utah’s Hell’s Revenge trail during Kumho’s first-ever tire launch event.
Driving American-made SUVs and pickups, dealers took the Nokian One HT – Nokian Tyres’ newest light truck tire – to the limits driving through rural Tennessee highways and the Cherokee National Forest.
Titan International is raising money for FFA with tire auctions and offering Ride ‘n’ Drive field demonstrations at various North American farm shows in 2017.