Top 10 Stories of 2022
As the tire industry continues to recover from pandemic supply chain strains, 2022 brought a host of new tire launches as well as excitement around emerging tire trends… and topics that make you scratch your head. I think you’ll definitely see what I mean in this year’s list of top stories from 2022. To compile

Tires for Pickup Trucks are Picking Up Speed
In recent years, the pickup truck market has grown in more ways than one. While the number of vehicles in the segment continues to climb, the versatility expected of pickups is also on the rise. According to a Specialty Equipment Market Association (SEMA) report in April 2021, the light truck (LT) segment — which includes

CUV Drivers Stretching Road’s Boundaries Means New A/T Tire Alternative
Put yourself in the shoes of a typical consumer. After spending way too much time cooped up inside over the past year two years, all you want is to pack a cooler full of bologna sandwiches and cart the kids out to a wild adventure in your Toyota RAV4 CUV for some quality time that

Call ‘A/T Lite’ Tires What You Will – This Segment’s Making a Name for Itself
A new tire segment popped into the marketplace a few years back. It’s built for consumers I’d refer to as “mild adventurers” – those who sometimes want to take their CUV over the river and through the woods to get to Grandma’s weird forest house, but still need a quiet, comfortable ride with great fuel

American Muscle: Nokian Tyres Launches Nokian One HT for Pickups, SUVs
Driving American-made SUVs and pickups, dealers took the Nokian One HT – Nokian Tyres’ newest light truck tire – to the limits driving through rural Tennessee highways and the Cherokee National Forest.

Nokian Tyres Releases Newest Winter Tire for 4×4’s, Pickups
Amid the snow-capped mountains of Cooper Mountain, Colorado, Nokian Tyres introduced the Hakkapeliitta LT3 winter tire for 4×4’s and pickups to tire distributors, dealers and members of the media at the end of January.

2018 Automotive Retail Trends from eBay’s 2018 Shopping Report
eBay lists personalization, pick-up trucks, luxury rides and homes on wheels among the top 2018 automotive trends in Shopping Report.
