off-road Archives - Tire Review Magazine
Team Falken Takes Multiple Off-Road Awards in April

Falken Tires says its off-road Motorsports team placed among the top three in multiple races in the month of April. In the early part of the month, Falken veteran Cole Mamer had two of his drivers at the Great American Short Course (GAS) San Bernardino County (SBC) Fairgrounds in Victorville, California for rounds 1 and

TPMS and Off-Road Enthusiasts: Take the Pressure Off Your Next Rough Terrain Experience

Manufacturers, like Jeep, are coming out with solutions catered to off-road enthusiasts and their tire pressure woes to improve the off-road experience.

Tireco’s Milestar Brand Announces New Patagonia M/T Size

Milestar has announced a new 40X13.50R17 expansion size for the Patagonia M/T maximum traction tire for light truck, SUV and off-road vehicles.

Truck Hero Moves to Acquire Omix-ADA

Truck Hero has announced that it is in the process of acquiring Omix-ADA, Inc., the world’s largest independent developer and supplier of Jeep and off-road parts, accessories and floor liners.

A/T Tires: The Balancing Act A Positive Future with the LT Consumer

A light truck owner can go by many names: the hobbyist, the off-road enthusiast, the commuter, the worker, the overlander, and we can’t forget about the Jeeper.

Firestone Goes Off-Road with M/T Tire

Fifteen years after the launch of the Firestone Destination M/T tire, Bridgestone Americas’ Firestone brand has introduced the next generation of its mud-terrain tire – the Destination M/T2.

Tapping a New Market

For some consumers, all-terrain vehicles and utility-terrain vehicles represent a fun weekend riding on the trails. For others, ATVs and UTVs represent a hard-working machine that gets the job done. For tire dealers, the ATV/UTV market represents an opportunity to service another tire customer. “The market has rebounded well since the economy worries in the

BFG Announces 10th Annual Outstanding Trails Winners

Michelin’s BFGoodrich tire brand has announced the winners of the 2015 Outstanding Trails program, which also celebrates its 10th anniversary. This year, BFGoodrich will award winners Barrett Lake Trail of El Dorado National Forest in California, Applegate-Lassen Wagon Trail in Nevada
, Bald Mountain OHV Trails in California
 and Black Bear Pass in Silverton, Colo. Michelin’s