Continental Tire discusses how prioritizing dealer feedback maximizes profits
Continental Tire executives talk about the status of the PLT tire market, the company’s strategic balance between OE and replacement tire offerings, and more.
Yokohama Rubber’s Advan Sport V107 tires to be used as OE on new Mercedes
The Mercedes-AMG CLE 53 4Matic+ Coupé is being fitted with 265/40ZR19 (102Y) front tires and 295/35ZR19 (104Y) rear tires.
Yokohama’s Advan Sport V105 tires will be OE for Subaru Impreza in Europe, Latin America
Yokohama said the tire enhances the car’s handling stability and comfort while reducing rolling resistance.
Pirelli equips its P Zero Elect tire on the Hyundai IONIQ 5 N
In a two-year collaboration with Hyundai, Pirelli said it developed a custom version of its P Zero tire for the EV.
Yokohama Rubber to supply its BluEarth-XT AE61 as OE on Toyota’s Yaris Cross
Yokohama Rubber said the BluEarth-XT AE61 is a summer tire developed specifically for use on crossover urban SUVs.
Yokohama’s GeoLandar A/T G94 tire selected as OE on Triton pickup
The GeoLandar A/T G94 is an all-terrain tire for SUVs and pickup trucks.
Vredestein’s Ultrac chosen as OE tire for BMW X2, 5 Series
Vredestein said Ultrac tires will be available on the replacement market as well as via franchised dealers of the BMW Group.
Hankook Tire’s Rob Williams on leveraging momentum for global expansion
The company’s North America president tells all regarding product philosophy, dealer growth strategy, and what responding to the tire market means in 2024.
Continental EcoContact 6 Q tires will come OE on new Mercedes-Benz E-Class
Mercedes-Benz selected Continental’s EcoContact 6 Q as OE and WinterContact TS 860 S for the winter season.
Hino Trucks selects Hankook Tire TBR tires for U.S., Canada truck lineup
Both the AH37 and DL11 are SmartWay verified by the U.S. Environmental Protection Agency.
Yokohama Rubber to supply OE tires for the 2025 Subaru Forester
The tires being supplied as OE for the new Forester were developed by using Yokohama Rubber’s AI-based HAICoLab, a development framework.
Pirelli will provide OE tires for the Porsche Cayenne
Pirelli’s P Zero, P Zero Corsa, Scorpion Winter 2 and Scorpion Zero all-season tires will be OE for the Porsche Cayenne in some markets.
