Hoosier Racing Tire Corp. Archives - Tire Review Magazine
FIA names Hoosier Racing Tire as its exclusive tire partner

Hoosier and the FIA have entered into a three-year agreement, running 2024-2026.

Hoosier Introduces New Sprint Car Dirt Tires

Hoosier Racing Tire has introduced a newly designed rear drive tire for sprint car dirt racing in 2023. The new rear tires feature an updated symmetrical tread pattern design and profile allowing competitors to rotate tires to extend use and longevity, the company said. “Our manufacturing team has expressed the need for mold replacements due

Hoosier Racing Tire Introduces the Hoosier Hero Program

Hoosier Racing Tire announced the inaugural class of Hoosier Hero drivers from its 2022 racing season at the Performance Racing Industry (PRI) show in Indianapolis. In honor of those who embody Hoosier’s mission of fueling passion, pride and success, on and off the track, the Hoosier Heroes program was developed to annually recognize accomplished competitors

Hoosier Racing Tire Introduces the NLMT

Hoosier Racing Tire announced the introduction of the National Late Model Tire (NLMT), which will encompass all dirt super late model racing starting with the 2023 season. The formation of the new NLMT program began as a consolidation of the expansive dirt super late model tire selections currently offered, says Hoosier. After amending the existing

Hoosier Racing Tire Reveals New Branding

With the company’s refreshed logo, while the shade has been updated for modern consumers, purple remains the core brand color, emblematic of Hoosier’s legacy in racing success, the company said.

Hoosier To Raise Prices on Some Race, Street Tire Products

Dealers and distributors can expect to see up to a 15% price increase on some products starting Sept. 1.

Continental Introduces New ExtremeContact Force

The Continental ExtremeContact Force comes complete with SportPlus Technology, which provides responsive handling, better grip on wet roads and extended tread life.

Continental Announces New President of Hoosier Racing Tire

Joerg Burfien succeeds John DeSalle, who announced his retirement from Hoosier Racing Tire in November.

hoosier racing tire president joerg burfein
Hoosier Racing Tire President to Retire, Transition to New Role

John DeSalle, president of Hoosier Racing Tire, has decided to retire from the business after nearly 31 years with the company and transition into a new role.

Hoosier Tire Mourns Passing of Co-Founder

Hoosier Racing Tire Corp. has announced the passing of company co-founder Joyce Newton who recently passed away at the age of 85.