high-performance tires Archives - Tire Review Magazine
Bridgestone Introduces Potenza Sport AS Tire

The Potenza Sport AS is the company’s first ultra-high performance all-season tire to feature Bridgestone Enliten technology.

Yokohama Rubber Supplies Advan Sport Tires to Porsche Cayenne

Yokohama said the tire is targeted for use on three premium car categories — premium high-performance cars, premium high-performance SUVs and premium EVs.

Asphalt 9 Launches Lamborghini Revuelto eSports Challenge

The event features two open qualifiers followed by a live-streamed final, with top drivers competing for rewards from Lamborghini.

Pirelli Unveils P Zero Trofeo RS

The new Pirelli P Zero Trofeo RS is already available for the cars using it as original equipment, and will be available in the future for a wide range of aftermarket tires.

Pirelli Unveils P Zero AS Plus 3 Tire at Las Vegas Ride-and-Drive

The Pirelli P Zero AS Plus 3 is designed for high-performance driving, offering consistent performance throughout its lifespan.

Pirelli P Zero Plus 3 launch
Bridgestone Launches Firestone Firehawk AS V2 UHP Tire

Bridgestone has launched the new Firestone Firehawk AS V2 all-season ultra-high performance tire. Inspired by the Indycar Firestone Firehawk rain race tire, Bridgestone says the Firestone Firehawk AS V2 tire also delivers tenacious performance in inclement weather, delivering faster lap times than the tire’s predecessor. Bridgestone says performance advancements offered by the Firestone Firehawk AS

Atturo Tire Debuts AZ850 Drag Racing Tire

Atturo said the AZ850DR will enter production in early 2022 and reach dealers in time for spring drag racing.

Atturo Tire AZ850DR
Vredestein Launches Full Range of New Tires for the U.S.

The company says the new tire lineup marks the culmination of a $30 million research-and-development effort.

Video: The Changing HP Segment

Tire Review’s David Sickels explains how the traditional “high-performance” segment is evolving, from the Tire Review Continental Tire Garage Studio at Babcox Media.

HP Tire Segment - 1400x700
OE Trends Edge Out Traditional HP Segment

As OE manufacturers continue to look to differentiate their vehicles with performance packages and larger wheels, the traditional “high performance” segment is disappearing.

Falken Releases Ziex ZE960 A/S High-Performance All-Season Tire

Falken has launched its newest tire, the Ziex ZE960 A/S, a high-performance all-season tire designed to deliver long-lasting safety and sports car-inspired performance.

TBC Brands Introduces Sumitomo-Brand Performance Tire Line

TBC Brands has introduced a premium performance family of tires: the Sumitomo HTR Enhance LX2, CX2 and WX2.