The green tire industry, composed of low rolling resistance (LRR) tires as well as those emerging from sustainable materials, is a fast-growing part of the overall tire industry.
Fuel efficient tires and the “green” movement go hand in hand. A concern for the environment, rising gas prices and government regulation all have helped grow demand for fuel-efficient tires. With each new set of Corporate Average Fuel Economy (CAFE) standards the federal government sets, auto manufacturers are required to meet new fuel-economy benchmarks. While these
There aren’t many products with a worse environmental image than tires. Too many people have seen huge piles of scrap tires, or worse still, burning tires that defy attempts to extinguish them. It’s a problem that’s hard to ignore, and, not surprisingly, tire manufacturers today seem to be very sensitive to the issue. Tiremakers stress their commitment