U.S. AutoForce Buys DCs from Goodyear
Certain Goodyear dealers in the Midwest woke up on Dec. 8 with a new distribution partner as it was learned that U.S. AutoForce has purchased seven distribution centers from Goodyear Tire & Rubber Co. Terms and timing of the deal were not announced. A Goodyear spokesman stressed that the sale “is part of our aligned
Goodyear Wrangles OE on 2015 Ford F-150 Models
The 2015 Ford F-150 line will comes on Goodyear Wranglers, the tiremaker announced. Goodyear tires will be OE the 2015 Ford F-150 XL, XLT, Lariat and King Ranch models with the Goodyear Wrangler All-Terrain Adventure in sizes 275/55R20, LT245/70R17 and LT275/65R18; and the Goodyear Wrangler Fortitude HT in sizes 275/65R18 and 265/70R17.
Goodyear China Awarded For ‘Enjoy the Rain’ Campaign
The Goodyear Tire & Rubber Co. was named “One of the World’s 50 Best PR Programs” at the 2014 Global Sabre Awards, winning the Specialist Audience: Marketing to Men category for its public relations campaign supporting the launch of a Goodyear-brand tire in China. The ‘Enjoy the Rain’ campaign introduced the Goodyear Assurance TripleMax tire
Goodyear Introduces Two Smartway-verified Retread Products
The Goodyear Tire & Rubber Co. introduced two new Smartway-verified wide-base retread products – the G392A SSD UniCircle and G394A SST UniCircle. “These retread products offer many of the same benefits as their new tire counterparts, including lower rolling resistance, which is key to helping fleets lower their fuel costs,” said Brian Buckham, general manager,
Goodyear Names New Manager for MEA Region
Goodyear Tire & Rubber Co. has named Jean-Denis Perche its new general manager of its Middle East and Africa (MEA) region. Perche has more than 10 years with the company working most recently in with Goodyear Dunlop Tires France. In his new role, Perche will focus on strengthening existing relationships, building on the technical experience
Tiremakers Ranked in LGBT Inclusion Assessment
The Human Rights Campaign (HRC) released its 2015 Corporate Equality Index, an annual report assessing LGBT (lesbian, gay, bisexual, and transgender) inclusion in major companies and law firms across the nation. The report included three major tire companies this year: Bridgestone Americas, Cooper Tire & Rubber Co. and Goodyear Tire & Rubber Co. In the
Goodyear Named Top Company for Leaders
Aon Hewitt recognized Goodyear Tire & Rubber Co. with its 2014 Top Companies for Leaders award. Conducted since 2001, the Aon Hewitt Top Companies for Leaders study is a longitudinal analysis of talent management and leadership practices of organizations around the world. The study includes more than 1,500 data points and 300 executive interviews and
Goodyear Named a Military Friendly Employer
G.I. Jobs magazine has named Goodyear Tire & Rubber Co. a Top 100 Military Friendly Employer for the third year in a row. “At Goodyear, we recognize the value that veterans bring to the workplace and we’re proud to employ many men and women who’ve bravely served our country,” said Gary VanderLind, Goodyear North America’s
FAA Approves Goodyear’s New Zeppelins
The U.S. Federal Aviation Administration (FAA) has approved the Zeppelin series selected by Goodyear to replace its blimp fleet. FAA approval of the LZ N07-101 series follows certification from the European Aviation Safety Agency in August. The new series – from which Goodyear ordered the first three airships in 2011 – replaces the LZ N07-100
Goodyear Sues Sears for Breach of Contract in Weatherhandler Tires Deal
Goodyear Tire & Rubber Co. has filed a federal lawsuit against Sears Roebuck & Co. seeking $19.5 million in a dispute over the companies’ agreement to produce co-branded tires for Sears. According to a report in the (Cleveland) Plain Dealer, Goodyear accused Sears of backing out of a deal struck in 2009 to produce Weatherhandler
Goodyear Still Taking Nominations for Highway Hero Award
Nominations are being accepted through Nov. 29 for the Goodyear Highway Hero Award, which honors truck drivers who put themselves in harm’s way to help others. To submit a nomination, click here. Goodyear will announce its next Highway Hero during the 2015 Mid-America Trucking Show in Louisville, Ky. Candidates are narrowed down to four finalists,
Goodyear Sponsors Cotton Bowl
According to ESPN, the Goodyear Tire & Rubber Co. has replaced AT&T as the Cotton Bowl’s naming sponsor. The Goodyear Cotton Bowl will take place Jan. 1, New Year’s Day, at 12:30 p.m. The game will still be played at the AT&T Stadium, previously known as Cowboys Stadium, in Arlington, Texas. The Cotton bowl is