Virginia Tire Looks to Female Staff to Address Labor Shortage
Like many tire dealers, Julie Holmes has grappled with the shortage of qualified technicians in the tire industry, but most recently, she’s also been confronted with a general labor shortage that many businesses are dealing with today. Virginia Tire & Auto employs 300 people across its 18 stores, and offers benefits like health insurance and
Women Tire Buyers Really Want to be Educated
She walks into your dealership and you already have her pegged. She doesn’t know much about tires, you think, and she most likely hasn’t put any effort into researching them before coming. After all, buying tires isn’t really her responsibility anyway; it’s her male partner’s. She probably just has a lot of spare time, so
