Falken Tire Archives - Page 9 of 13 - Tire Review Magazine
Falken Tires Spotted on the All-New 2019 Subaru Ascent

Falken Tires has been chosen by Subaru to provide its Falken ZIEX ZE001 All-Season tires as original equipment to the all-new 2019 Subaru Ascent three-row SUV.

Falken Tire on Subaru Ascent
Falken Tire Raises Prices on Select Tires

Falken Tires will raise prices on select passenger car, light truck and medium truck (TBR) tire lines.

Falken as OE for Volkswagen Polo in EU

Sumitomo Rubber Industries Ltd. has announced that Falken has been selected as an original equipment manufacturer (OEM) for the sixth-generation Volkswagen Polo, a vehicle sold in Europe.

Falken HP Tire Named OE on New Subaru Crosstrek

Sumitomo Rubber Industries, Ltd.’s high-performance Falken ZIEX ZE001 A/S tire has been selected as OE fitment for Subaru’s new model, Crosstrek (known as the Subaru XV in other markets), which was released in the North American market in September.

Falken Rolls Out New All-Season Tires

Falken Tire Corp. has introduced two new all-season tires; the Sincera SN201 A/S tire, designed for compact and mid-sized vehicles; and the ZIEX CT60 A/S tire, designed for modern crossovers.

Sumitomo Files Inconsequential Noncompliance Petition

Sumitomo Rubber Industries has filed a Petition for Decision of Inconsequential Noncompliance to the National Highway Traffic Safety Administration (NHTSA).

Falken to Replace Dunlop at Sumitomo Plant in Buffalo

Sumitomo Rubber has announced it will stop U.S. OE production of Goodyear’s Dunlop brand in 2018 at its Buffalo, N.Y., plant to instead focus on it’s own Falken Tire brand, according to an article in Nikkei Asian Review. The plant was acquired from Goodyear in 2015 when Sumitomo Rubber ended its partnership.

Falken Joins SEMA Cares’s Pinewood Derby Race

Falken Tire Corp. is partnering with SEMA Cares to participate in the first ever Pinewood Derby Industry Cup Challenge. The event is hosted in conjunction with the annual SEMA Installation Banquet & Gala Fundraiser on July 28.

Falken Partners with Liverpool FC

Falken Tire has signed a multi-year collaboration with Liverpool Football Club as a Global Partner and Official Tire Partner.

Falken OE on Volkswagen Touran

Falken will shoe the newest Volkswagen Touran models. The Tourans will be outfitted with Falken Ziex ZE914A Ecorun tires in size 205/60 R16 96V XL.

Falken Named Official Tire Sponsor of Formula Drift

Falken Tires has been named the Official Tire Sponsor of Formula Drift and will continue to support six drivers in the 2017 series.

Falken Tires Revealing Low Maintenance Concept, New Tires at MATS

Falken Tires is unveiling its Low Maintenance Concept (LMC) and newest commercial tires during the Mid-America Trucking Show (MATS) in Louisville, Ky.