Falken Tire Archives - Page 5 of 13 - Tire Review Magazine
Manufacturer’s POV: Today’s Tire Supply Chain ‘Growing Pains’ [Audio]

It’s no secret that the tire supply chain has been jolted by the coronavirus pandemic. Things are sort of a hot mess, and there are so many factors playing a role – the price and availability of raw materials, shipping and freight, changes in manufacturing, fluctuating supply and demand…the list goes on. Dealers are most

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Manufacturer’s POV: Today’s Tire Supply Chain ‘Growing Pains’

To help us make sense of the supply chain challenges today, Sumitomo Rubber North America’s Ron Papcun, senior vice president of operations, explains reasons for supply chain delays, how we got to this point and what we can expect in terms of a “new normal.”

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Falken Launches New Studless Winter Performance Tires

Falken says the Eurowinter HS01 offers an improved tread compound over its predecessor, the Eurowinter HS449, with a confident grip and predictable performance in ice and snow.

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Falken Azenis FK001 Tire Selected as OE for Toyota Mirai

The new model Mirai will be outfitted with the high-performance Falken Azenis FK001 all-season tires that the company says balance wet and dry performance.

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Falken Tires Secures OE Fitment on 2021 Toyota Sienna

Falken Tires will manufacture its product in Buffalo, New York, the company’s first original equipment tire produced at this factory.

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Sumitomo to Increase Prices on Falken PLT, Med. Truck Tires

Sumitomo says several factors have driven the need for this price increase, including increased costs in both transportation and labor.

Falken Tires Named OE Supplier for 2021 Nissan Rogue

Falken says the ZIEX ZE001 A/S boasts four circumferential grooves to evacuate water and enhance hydroplane resistance.

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Falken Tires Introduces New Spiff Program for Dealers

The company says the more Falken tires dealers sell, the more cash they earn.

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SRNA Expects Market Rebound Coming in Next 6 Months

In the latest COVID-19 dealer forum, SRNA staff members said they expect the market to have an opportunity to swing back from pandemic losses in the second half of the year.

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Falken Tire Launches RI191 All-Position Tire

Falken Tires says the RI191 expands its commercial product lineup to meet increasing demand for the 19.5 segment.

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A/T & M/T Tires: 4 Megatrends in the U.S. Market

Leading tire manufacturers have provided us with the latest and greatest tire technology, compounding and tread designs.

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Rapid Growth Continues in Luxury CUV Tire Market

The compact luxury CUV segment alone has nearly doubled in sales since 2015.

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