Falken Tire Archives - Page 2 of 13 - Tire Review Magazine
Falken Tires Will Be an OE Supplier for the 2024 Subaru Crosstrek

Falken’s Ziex ZE001A was selected as tire of choice for the 2024 Subaru Crosstrek.

Falken-Subaru-OE
Falken Tires Announces Price Increase

Sumitomo Rubber North America announced it will raise Falken product prices by 7%.

Falken’s Rick Brennan Talks New Tires, Manufacturing Investments

In this episode of What’s Treading with Tire Review, presented by AAPEX, SRNA’s Rick Brennan talks Falken’s new products, investments in manufacturing and what’s in store for 2023.

Whats Treading Falken Tire Rick Brennan
Matt Leeper Joins Tire Distributors of Georgia

Matt Leeper has joined Tire Distributors of Georgia (TDG) as its vice president of sales and vendor relations.

Tire Distributors of Georgia Matt Leeper
Falken Ends Partnership with Formula Drift

Falken Tires, a subsidiary of Sumitomo Rubber Industries, Ltd. in Japan, will end its Formula Drift driving program as well as its support within the Champ Off Road Racing series. “As many companies reassess their overall strategies to better handle potential constraints, Falken has decided to move its resources in different directions,” the companny said.

Falken Tire formula drift
Falken Tires Launches Redesigned Website

Falken Tires has introduced a new website that makes finding the right Falken tires easier, the company announced. The revised website, which launched this month, includes a more detailed breakdown of all the brand’s tire offerings, additional in-depth product information and a deep dive into the story of Falken Tires, the brand said. Falken initially

Falken Tires New Website
Top 10 Stories of 2022

As the tire industry continues to recover from pandemic supply chain strains, 2022 brought a host of new tire launches as well as excitement around emerging tire trends… and topics that make you scratch your head. I think you’ll definitely see what I mean in this year’s list of top stories from 2022. To compile

Falken Sponsored Drivers Snag Top Posts in GAS Finals

Three of Team Falken’s drivers competing in the Great American Shortcourse (GAS) Finals at the San Bernardino County Fairgrounds combined for a total of seven top finishes. Running his four-cylinder Mini Open pick-up against many ULTRA4 and Open V8-powered opponents, Brian Cannon came into the finals as the Mini Open point series champion, according to

Falken Tires Shortcourse Finals
Comparing Trends in All-Season and All-Weather Tire Segments

When it comes to all-season and all-weather tires, consumer expectations have been a driving force in both segments, affecting everything from OE fitments and sales trends to tire performance. Essentially, consumers want the convenience of not having to swap tires every winter, as well as the safety and performance provided by capable all-weather tires, according

All season all weather vredestein hypertrac
Falken to Supply Wildpeak A/T to 2022 Toyota Tundra Models

Continuing its relationship as an original equipment supplier to Toyota Motor Sales, Falken Tires will provide its Wildpeak all-terrain tires to the all-new 2022 Tundra TRD models. Falken says it will offer two different sizes for two versions of the Toyota Tundra TRD – the Wildpeak A/T3W, sized 285/65R18 for the Pro model, and the

Falken-OE-Toyota-Tundra
Falken Tires: Wildpeak R/T Available December 2022

Falken Tires will introduce its fifth Wildpeak tire, the Wildpeak R/T, for availability in December 2022. Developed for lifted trucks, SUVs and high-powered diesel pickups, the Falken Wildpeak R/T features a hybrid terrain tread pattern, blending the off-road strengths of a mud-terrain with the on-road benefits of an all-terrain, Falken says. “Falken is experiencing tremendous

Falken Tires Expands Ram 1500 OE Wildpeak Coverage

Falken Tires has extended its original equipment (OE) relationship with Stellantis through the introduction of a 22-in. Wildpeak A/T3WA tire. Falken says the complete tire size is 285/45R22XL (114H XL BSW) and will be available on the Ram 1500 Laramie, Limited Longhorn and Limited 1500 trucks beginning in December 2022. Additionally, Falken says the tread