Falken Debuts Aklimate All-Weather Touring Tire
Falken’s Aklimate all-weather tire is designed for snow traction without seasonal changeovers.
Falken Tires Secures Three Class Podiums at 2023 USCA
Podium finishers included Jordan Priestly taking first place in the GTS class, Koda Altwood in second place, and David Carroll in third place in the GTT class.
Falken’s Justin Hall Earns First Place in NorCal Rock Racing Final
Justin Hall, representing Falken Tires, secured the 2023 Series Championship in the NorCal Rock Racing series.
Manufacturers Push UHP Summer Tire Segment to the Limits
In a targeted segment that caters to enthusiasts — from spirited daily drivers to weekend track warriors — dealers who are up to speed on tire features, performance and options will find success with their UHP summer customers.
K&M Tire Dealer Benefits: Falken Tire’s Boost Program
Being a K&M Tire Mr. Tire / Big 3 Tire program dealer is the perfect way for today’s independent tire dealers to maximize their profits without giving up their shop’s identity. As a Mr. Tire and Big 3 Tire program dealer, tools like the Falken Boost Program have been specifically designed to make every Falken
Falken Tires Will Be an OE Supplier for the 2024 Subaru Crosstrek
Falken’s Ziex ZE001A was selected as tire of choice for the 2024 Subaru Crosstrek.
Falken Tires Announces Price Increase
Sumitomo Rubber North America announced it will raise Falken product prices by 7%.
Falken’s Rick Brennan Talks New Tires, Manufacturing Investments
In this episode of What’s Treading with Tire Review, presented by AAPEX, SRNA’s Rick Brennan talks Falken’s new products, investments in manufacturing and what’s in store for 2023.
Matt Leeper Joins Tire Distributors of Georgia
Matt Leeper has joined Tire Distributors of Georgia (TDG) as its vice president of sales and vendor relations.
Falken Ends Partnership with Formula Drift
Falken Tires, a subsidiary of Sumitomo Rubber Industries, Ltd. in Japan, will end its Formula Drift driving program as well as its support within the Champ Off Road Racing series. “As many companies reassess their overall strategies to better handle potential constraints, Falken has decided to move its resources in different directions,” the companny said.
Falken Tires Launches Redesigned Website
Falken Tires has introduced a new website that makes finding the right Falken tires easier, the company announced. The revised website, which launched this month, includes a more detailed breakdown of all the brand’s tire offerings, additional in-depth product information and a deep dive into the story of Falken Tires, the brand said. Falken initially
Top 10 Stories of 2022
As the tire industry continues to recover from pandemic supply chain strains, 2022 brought a host of new tire launches as well as excitement around emerging tire trends… and topics that make you scratch your head. I think you’ll definitely see what I mean in this year’s list of top stories from 2022. To compile
