Falken Tire Archives - Tire Review Magazine
Falken Debuts Aklimate All-Weather Touring Tire

Falken’s Aklimate all-weather tire is designed for snow traction without seasonal changeovers.

Falken Tires Secures Three Class Podiums at 2023 USCA

Podium finishers included Jordan Priestly taking first place in the GTS class, Koda Altwood in second place, and David Carroll in third place in the GTT class.

Falken’s Justin Hall Earns First Place in NorCal Rock Racing Final

Justin Hall, representing Falken Tires, secured the 2023 Series Championship in the NorCal Rock Racing series.

Justin Hall Falken race
Manufacturers Push UHP Summer Tire Segment to the Limits

In a targeted segment that caters to enthusiasts — from spirited daily drivers to weekend track warriors — dealers who are up to speed on tire features, performance and options will find success with their UHP summer customers.

K&M Tire Dealer Benefits: Falken Tire’s Boost Program

Being a K&M Tire Mr. Tire / Big 3 Tire program dealer is the perfect way for today’s independent tire dealers to maximize their profits without giving up their shop’s identity. As a Mr. Tire and Big 3 Tire program dealer, tools like the Falken Boost Program have been specifically designed to make every Falken

Falken Tires Will Be an OE Supplier for the 2024 Subaru Crosstrek

Falken’s Ziex ZE001A was selected as tire of choice for the 2024 Subaru Crosstrek.

Falken Tires Announces Price Increase

Sumitomo Rubber North America announced it will raise Falken product prices by 7%.

Falken’s Rick Brennan Talks New Tires, Manufacturing Investments

In this episode of What’s Treading with Tire Review, presented by AAPEX, SRNA’s Rick Brennan talks Falken’s new products, investments in manufacturing and what’s in store for 2023.

Whats Treading Falken Tire Rick Brennan
Matt Leeper Joins Tire Distributors of Georgia

Matt Leeper has joined Tire Distributors of Georgia (TDG) as its vice president of sales and vendor relations.

Tire Distributors of Georgia Matt Leeper
Falken Ends Partnership with Formula Drift

Falken Tires, a subsidiary of Sumitomo Rubber Industries, Ltd. in Japan, will end its Formula Drift driving program as well as its support within the Champ Off Road Racing series. “As many companies reassess their overall strategies to better handle potential constraints, Falken has decided to move its resources in different directions,” the companny said.

Falken Tire formula drift
Falken Tires Launches Redesigned Website

Falken Tires has introduced a new website that makes finding the right Falken tires easier, the company announced. The revised website, which launched this month, includes a more detailed breakdown of all the brand’s tire offerings, additional in-depth product information and a deep dive into the story of Falken Tires, the brand said. Falken initially

Falken Tires New Website
Top 10 Stories of 2022

As the tire industry continues to recover from pandemic supply chain strains, 2022 brought a host of new tire launches as well as excitement around emerging tire trends… and topics that make you scratch your head. I think you’ll definitely see what I mean in this year’s list of top stories from 2022. To compile