Former Uniroyal President Sheldon Salzman Dies
Sheldon Salzman, former president of the Uniroyal Goodrich Tire Company, has died.
BFGoodrich Equipped Racers Qualify for $50,000 Prize
BFGoodrich Tires is offering the overall winning team in this year’s SCORE Baja 1000 a $50,000 contingency prize if the team exclusively uses the company’s tires.
BFG Expands Advantage Line to Light Trucks
Michelin North America’s BFGoodrich brand is expanding its Advantage T/A line to include light trucks, completing the brand’s new Powerline. “We’re basically completing what we’re calling the Powerline. It’s both the passenger and light truck version,” shared Matthew Cabe, senior country operations marketing manager for Michelin.
BFGoodrich Hosts VIP Screening of Dust 2 Glory
The film Dust 2 Glory will receive a nationwide premiere in cinemas on December 6 via Fathom Events, but thanks to BFGoodrich, SEMA Show attendees can get an exclusive VIP screening before it’s released.
Michelin Sues for Patent Infringement
Michelin North America filed suit against Tire Mart Inc., doing business as Braven Off-Road, alleging the company has infringed a design patent covering the BFGoodrich Mud-Terrain T/A KM2.
BFGoodrich Launches New LT Tire Line
BFGoodrich Tires has launched the Advantage T/A LT tire line, a year-round tire line for CUVs, SUVs and light trucks and extension of the BFGoodrich Advantage T/A launched in 2016. The line is currently available at more than 20,000 authorized dealers and online through the company’s e-commerce platform.
BFGoodrich Accepting 2017 Nominations for Outstanding Trails Program
Now in its 12th year, Michelin North America’s BFGoodrich brand has launched the 2017 Outstanding Trails program to promote sustainable and responsible off-road driving.
BFGoodrich Rolls Out New Winter Tire
Michelin North America has rolled out a new BFGoodrich branded winter tire – the Winter T/A KSI.
BFGoodrich Adds New Advantage T/A Sport Sizes
Michelin North America Inc.’s BFGoodrich Tires brand has rolled out 18 new sizes of its BFGoodrich Advantage T/A Sport tire.
Michelin Expands Online Selling
Michelin North America has launched online retail tire sales for consumers in southeast markets through MichelinMan.com. “Michelin does not own any retail stores, so our close relationship with dealers is critical for the success of this program,” said Scott Clark, chief operating officer, Michelin North America. “We have worked very closely with our retail partners to
Michelin Considering $100 Million Investment at Fort Wayne BFGoodrich Tire Plant
Michelin North America’s BFGoodrich brand is looking to invest $100 million into its Woodburn, Ind., plant near Fort Wayne, to upgrade the facility’s equipment and production, local media reports. A filing with Allen County government, showed the breakdown of the $100 million investment, which includes: $20 million to upgrade equipment $23.5 million to improve production
BFGoodrich OE on Ford F-150 Raptor
Michelin North America’s BFGoodrich brand will fit the new 2017 Ford F-150 Raptor with its All-Terrain T/A KO2 tires as original equipment. Engineered with BFGoodrich’s off-road motorsports technology, KO2 tires offers toughness, tread life and traction for harsh off-road conditions such as gravel, dirt, rock, mud and snow, BFG said. The Raptor’s KO2 tires were
