Mid-America Tire Dealers Association has agreed to participate in the Tire Industry Association’s Automotive Social Portal (ASP).
Speaker, consultant and Tire Review contributor, Roger McManus is known for his interest in advancing the business success of tire dealers, which now extends into a software platform designed to streamline social sharing by tire dealers across Facebook, Twitter and LinkedIn. The Automotive Marketing Foundation announced McManus will head up the tire manufacturer outreach effort
In a joint effort with the Automotive Marketing Foundation (AMF), the Tire Industry Association will launch its Automotive Social Portal (ASP) during the first quarter of 2017. “We are excited to partner with the Automotive Marketing Foundation to deliver this powerful social communications tool to the tire and auto service aftermarket,” said Roy Littlefield, executive