Alliance Kicks off Partnership with Luke Bryan
The first show of Luke Bryan’s latest tour kicked off Alliance Tire Group’s latest effort to connect with consumers. ATG is sponsoring the country musician’s 2015 Farm Tour in an effort to drive interaction with current and potential customers, the tiremaker said. “Signing on to support Luke Bryan’s 2015 Farm Tour is a way for
Ag: Still a Tough Row to Hoe
This certainly is not your father’s agricultural tire market. In these increasingly volatile times, people and events across the globe are more connected in more ways than ever before. Extreme drought conditions in the Western U.S. and historical wet conditions in other areas of the Americas impact crop prices in Europe. Raw material prices in
Michelin Releases New Ag Offerings
Michelin North America has unveiled four new agriculture tires for tractors, sprayers, harvesting equipment and large implements. The tiremaker also announced a new mobile app that calculates the proper air pressure for tractor tires and a satisfaction guarantee for its Ultraflex line. All four new tires feature Michelin’s Ultraflex Technology which allows the tires to
Real Game Changer or Bust?
I was never much of a football player, which is not easy to say being a 5-9 kid from Canton, the cradle of pro football and the heart of Ohio high school football. My football career (and I use the term loosely) never amounted to much, but there was a piece of advice my high
