Sullivan Tire & Auto Service has launched its "Every Hit Helps the WEEI/NESN Jimmy Fund Telethon" summer promotion.
Beginning July 16 and running until August 10, Sullivan Tire will donate $500 to the WEEI/NESN Jimmy Fund Telethon for every hit Dustin Pedroia gets. Sullivan Tire will increase that amount to $1,000 for each home run hit by Pedroia.
Consumers will have a chance to register online, in-store, via text, through Facebook and with a QR code to guess the total number of hits Pedroia will get during the contest period. The grand prize winner will receive tickets for themselves and five friends to attend a Boston Red Sox game in September in a luxury suite.
Runner up prizes include a $500 Sullivan Tire gift card, a $200 American Express gift card, a Dustin Pedroia-signed baseball bat, and two tickets to a baseball game.
“We are thrilled to announce this exciting summer promotion,” said Paul Sullivan, vice president of marketing for Sullivan Tire. “Nothing pleases us more than to give back to the community through an organization that helps such a worthwhile cause.”