The Sterling Group Introduces New Tire and Service Platform

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The Sterling Group Introduces New Tire and Service Platform

The Sterling Group says it launched Premier Tire & Service for "one-stop tire and auto service solutions."

Christian Hinton
By Christian Hinton
Published:
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The Sterling Group has announced the establishment of Premier Tire & Service, a new platform the company said was formed to build a “one-stop tire and auto service solutions provider.”

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Sterling will partner with John Adams, an executive with 25 years of experience in the automotive aftermarket industry and former CEO of Full Speed Automotive, to build the Premier platform. Sterling said Premier will seek to acquire independent tire and retail service locations with customer-focused service models in various markets across the country.

Premier is a portfolio company of The Sterling Group Foundation Fund. The Fund aims to leverage the firm’s operational capabilities and experience in the industrial sector to “set the foundation” for growth at lower middle market companies, Sterling says.

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OTAA to host free training for members in Akron, OH

The association said these workshops are designed to enhance technician’s technical expertise and keep them up-to-date with the latest industry advancements.

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The Ohio Tire and Automotive Association (OTAA) will offer free technician training sessions for its members, taking place April 9-11 in Akron, OH at Babcox Media. The association said these workshops are designed to enhance technician's technical expertise and keep them up-to-date with the latest industry advancements.

To register, visit otaatraining.com.

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