SimpleTire Releases SimpleSnap for Tire Buying - Tire Review Magazine

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SimpleTire Releases SimpleSnap for Tire Buying

The company says SimpleSnap presents a seamless process for users to start tire shopping with a smartphone photo.

Tire Review Staff
By Tire Review Staff
SimpleSnap-SimpleTire

SimpleTire has launched SimpleSnap, which the company says is a technology that empowers motorists and saves them time.

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The company says SimpleSnap presents a seamless process for users to start tire shopping with a smartphone photo. Leveraging a visual search platform in partnership with several technology companies, the company says SimpleSnap allows motorists to take a smartphone photo of their existing tire size, upload it to the SimpleTire site and receive top tire recommendations personalized for them.

SimpleSnap says it tested SimpleSnap with over 100 people who submitted over 1,000 photos. The launch of SimpleSnap comes just a few months after SimpleTire created a reimagined user experience, website and branding.

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Toyo Tires Promotes New VP of Sales

Mike Snyder has been promoted to vice president of sales. Snyder previously served as the sr. director of sales, strategic accounts.

Christian Hinton
By Christian Hinton
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Toyo Tire U.S.A. announced that Mike Snyder has been promoted to vice president of sales. Snyder previously served as the senior director of sales, strategic accounts, and the company says he has played an integral role in sales leadership at Toyo. Starting his career with Toyo in 1993, Snyder brings 30 years of knowledge and experience to his new role.

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