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Set of Tires – And an Aspen Trip

(Akron/Tire Review) Ridgefield, Wash., resident Chanse Abrams got more than a set of tires when he purchased a set of Kumho Ecsta Supra 712s from an America’s Tire store in Vancouver, Wash. – he got an all-expenses paid trip to the Winter X Games in Aspen, Colo.

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Abrams was the grand prize winner in Kumho’s Xtreme Sweepstakes, with his name drawn from more than 55,000 entries collected during the dealer-based promotion.

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In addition to the grand prize, nearly 1,000 other prizes were handed out, including Kumho tires and apparel.    
    
“Our Xtreme Sweepstakes was an extremely popular promotion with our dealers and with consumers,” said Mike Leverington, Kumho Tire USA’s marketing director. “The sweepstakes helped drive traffic to our dealers and helped raise Kumho’s brand awareness.”

 

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