Service Equipment Veteran Michael Alusick Passes Away

Michael Alusick dedicated his working life to Bear Automotive, Sun Electric, Forward Lift and Snap-on Equipment.

Dave Scribner is a nationally recognized expert in RFV Wheel Balancing, High-Performance Tire Service and 4-Wheel Alignment processes. He is a product development manager with several patents to his name and has held roles at Hunter Engineering, Bosch, Snap-On, CEMB USA and more. In his training with shops, he works directly with management to increase wheel service productivity. As an equipment trainer, he improves repair processes and efficiency, significantly increasing wheel service profitability and customer satisfaction. His on-site management consultation and technician training can be customized to meet the needs of the individual shop, its employees and equipment. For more information about training with Scribner, contact him at [email protected].

Published: February 16, 2021

The following was released by David Scribner, who has held roles at Hunter Engineering, Bosch, Snap-on, CEMB USA and more, in memory of Michael Alusick.

Michael Alusick passed away from COVID-19 on Dec. 29, 2020. He was one of the founding fathers of the automotive service equipment in our industry.

Michael dedicated his working life to Bear Automotive, Sun Electric, Forward Lift and Snap-on Equipment.

If you knew Michael, you know he was truly a special spirit. He had a sense of humor and sarcasm that was absolutely incredible. Someone should write a book of quotes from him. Mike was an Army Vietnam veteran and went through incredible experiences that shaped his aura.

SRNA promotes new director of OE for four-wheel and two-wheel businesses

He’s been with SRNA since Feb. 2013, focusing his time on motorcycle OE throughout the entirety of his tenure.

By Christian Hinton

Published: March 10, 2024

Sumitomo Rubber North America, a subsidiary of Sumitomo Rubber Industries, has promoted Rick Zimmerman to director of original equipment for both four-wheel and two-wheel businesses. Zimmerman holds a bachelor of science in business administration, finance from the University of Akron. He’s been with SRNA since Feb. 2013, focusing his time on motorcycle OE throughout the entirety of his tenure.