Brake Part Inc.’s Raybestos brand will be partnering with builder Schwartz Performance to rebuild a 1953 Chevrolet pickup truck.
“The Chevrolet Advanced-Design series was one of the first pickup lines manufactured after World War II and is considered to be one of the most recognized truck designs in history,” said Jeff Schwartz, founder and president of Schwartz Performance. “We were fortunate to find a nice rust free example right in our backyard. Once we’re done with the transformation, it will handle like a modern sports car and ride and perform better than any new truck.”
With the project, Schwartz will partner with various industry suppliers to provide parts for the build. In addition, Schwartz Performance will install its famous bolt-in “G-Machine” chassis system as well as an off- the-shelf performance disc brake upgrade package, using Raybestos components and Raybestos Truck & Medium Duty specialty disc brake pads.
“Once completed by the team at Schwartz Performance, the one-of-a-kind Raybestos ’53 Chevy pickup will be a masterpiece that car enthusiasts everywhere will love,” said Kristin Grons, marketing manager, Brake Parts Inc. “Based on feedback from past Raybestos builds, we know there will be a lot of folks interested in following this project so we’re really glad it is time for Jeff and his team to get started.”
Previously, the two companies have restored a dynamic ’71 Camaro and an iconic ’69 Mustang together.
To follow the progress of the build, see Raybestos Facebook, or Twitter accounts or visit their website at www.RaybestosBuild.com.
