Purolator Releases New Video Series - Tire Review Magazine

Purolator Releases New Video Series

Purolator, a Mann+Hummel brand, has launched a new video series titled “Nothing Gets By Us, Nothing Gets By You.” The series is designed to educate automotive professionals and DIYers alike about its new PurolatorBOSS oil filter and other filtration products in the automotive aftermarket.

Purolator, a Mann+Hummel brand, has launched a new video series titled “Nothing Gets By Us, Nothing Gets By You.” The series is designed to educate automotive professionals and DIYers alike about its new PurolatorBOSS oil filter and other filtration products in the automotive aftermarket.

The four video series features testimonials from Purolator associates and an inside look at the company’s manufacturing facility in Fayetteville, N.C., where the vast majority of its filters are made.

The videos include:

Video 1 “The Innovation behind PurolatorBOSS” – This video features directors of product engineering and operations as they explain the design of the oil filter and the manufacturing process used to bring this filter to the market.

Video 2 “Putting Oil Filters to the Test” – The test lab team explain the tests and procedures Purolator filters must endure before being shipped to customers.

Video 3 “The People behind Purolator” – Associates provide an inside perspective on producing products at the facility.

Video 4 “How Strong is the SmartFUSION Media in PurolatorBOSS?” – The engineering and facility operations team are asked to test their own strength against the PurolatorBOSS 100 percent synthetic media featuring SmartFUSION Technology.

To watch the full video series, visit the Purolator YouTube Channel.

You May Also Like

TIA chooses Planet Hollywood for SEMA pre-show events

TIA’s pre-show events, encompassing the annual membership meeting and cocktail reception, will happen at Planet Hollywood Resort & Casino.

Dick-Guck-TIA-SEMA-Press-Conf

The Tire Industry Association (TIA) revealed the Planet Hollywood Resort & Casino as the host hotel for the pre-show events leading up to the Global Tire Expo (GTE) during the Specialty Equipment Market Association (SEMA) Show, taking place from Nov. 5-8 at the Las Vegas Convention Center.

TIA’s pre-show events, encompassing the annual membership meeting and cocktail reception, are set to take place on Monday, Nov. 4. The association said these events offer networking opportunities and insights into the latest TIA developments. Attendance is complimentary, however, securing a spot requires a reservation of a ticket.

RNR Tire Express honors the legacy of franchisee Richard Rose

Rose was posthumously awarded with the franchise’s second-ever Lifetime Achievement Award.

RNR-Tire-Richard-Rose
McCarthy Tire Service earns gold in Best of the Best contest

The company secured gold awards in four categories, including Best Employer, Best Auto Repair, Best Car Wash and Best Auto Detail.

award-stock
Continental Tire discusses how prioritizing dealer feedback maximizes profits

Continental Tire executives talk about the status of the PLT tire market, the company’s strategic balance between OE and replacement tire offerings, and more.

conti-Combo-1400
Anyline secures funding from Austrian agency for AI development

Anyline received around $2.86 million to fund research and development of Closed Loop Training for artificial intelligence models.

ANYLINE-AI-stock

Other Posts

Continental appoints new ‘head of region’ for the US, Canada

In this role, Rob Schroeder will oversee all of material handling, port, earthmoving and agriculture tire business in the United States and Canada.

Conti-RobSchroeder_HeadofRegion
K&M Tire adds Jon Zurcher as executive vice president

Zurcher previously served as COO for Best-One Tire for the past seven years.

John-Z-K&M
Hercules Tire reveals spring rebate on five tire lines

From now until May 15, customers who purchase four qualifying Hercules Tires may be eligible to receive up to a $70 rebate.

hercules-spring-us-rebate
Kenda Tires becomes Cleveland Cavaliers associate partner for NBA playoff games

The tire manufacturer will be advertised on the court, with Kenda-branded rally towels, and will appear during local pre-game programming.

Kenda-Tire-Sir-CC-High-Fives-1400