Pro-Align Promises Revolutionary Products at ATS

(Clacton, U.K./Tyres & Accessories) Pro-Align is promising an action-packed stand at this year’s Automotive Trade Show.

By Tire Review Staff
February 17, 2006

The ‘Alignment Show Live’ presentation, synonymous with Pro-Align, returns for a third year. “We have seen our sales of digital imaging aligners increase to over 50 per cent of wheel aligner sales – workshops purchasing the imaging system find its quick, accurate easy to use and easy to charge on” explained Pro-Align’s Paul Beaurain.

Pro-Align also promises visitors they will be first in line to see the launch of SmartWeight. A revolutionary rethink of wheel balance methology – the most important change in technique for the past 25 years. Without compromising drive quality, it reduces the amount of wheel weights used by up to 30 per cent, according to the company.

Tire Discounters Appoints New Leaders in Marketing, Supply Chain

Michael Sarow will serve as head of marketing and Jonathan Burns will serve as vice president of category management.

By Christian Hinton
September 19, 2023

Tire Discounters appointed two new leaders in its marketing and supply chain departments: Michael Sarow as head of marketing and Jonathan Burns as vice president of category management.

Sarow joined Tire Discounters as senior director of marketing in May. He is a classically-trained marketer with a diverse background in omnichannel marketing, brand management, digital content strategy, ecommerce and product innovation. Most recently, he held the position of marketing director at Russell Stover.