From ‘Low Profile’ to UHP: Hankook Takes the High-Speed Road to Build Brand in U.S.
Hankook Takes the High-Speed Road to Build Brand in U.S.
Winter Harvest: Dealers Can Plant the Winter Tire Seed All Year Round
It wasn’t too long ago that some in this industry were ready to declare the winter tire dead. Popular in Europe and Canada, sales in the U.S. had been, at best, flat for the previous couple of winters. A few suggested that advances in standard passenger and performance offerings were enough to cope with slush,
Brilliant Disguise: All That Glitters is Not Gold, Especially When it Comes to Tire Supply
Reviewing the state of the medium truck tire market in the spring of 2005 is enough to make a fortune teller reach for the Pepto. There is a record demand for tires, what appears to be a tightening supply of those tires (depending on who you ask), a continuing strong demand for Class 8 power
All the Right Moves: Secrets to Success in Growing Commercial LT Tire Market
Commercial light truck tire buyers are everywhere – if you know where to look. They are plumbing, HVAC or electrical contractors, construction companies and pick-up-and-delivery companies. They are regional/local delivery companies, public utilities, municipalities and many small, service-oriented outfits. Some don’t work for a company – they’re self-employed. Their specific lines of work may differ,
Fast Track to Profits DOT Racing Tires
DOT racing tires, also known as R-compound tires, are hot on the track and off. They boast decent margins, and they practically sell themselves: Customers are educated, experienced and already know what they want. But that doesn’t mean it’s easy to be in the DOT race tire business. More than with any other tire product,
CHINA: Dealers, Tiremakers Are Capitalizing, But Economic Revolution Has Issues
Today’s China-made tires may well carry the names Michelin, Bridgestone, Goodyear or that of other majors and are produced using the same technology, processes and stringent quality standards of those well-known global brands. Only they are being produced for pennies on the dollar.My, how times have changed.
Poised and Ready: With OE Presence and R&D, ‘Quiet’ Hankook Looks Forward
Jin W. (J.W.) Choi became president and CEO of Hankook Tire America Corp. in 2001, capping a career with Hankook Tire Co. Ltd. that began in 1975. Choi served in a wide variety of management positions for Hankook Tire Co., including international assignments in Iran, Germany and the U.S. Prior to his current assignment with
Weather or Not: Weak Winters Hamper Winter Tire Growth and Opportunities
Weather or Not Weak Winters Hamper Winter Tire Growth and Opportunities Sleigh bells ring, are you listening? In the lane, snow is glistening. A beautiful sight, we’re happy tonight. Walking in a ®ƒ Winter wonderland? It’s May, winter’s over. But that doesn’t mean dealers and tiremakers aren’t thinking about winter tires. On the contrary, they’re
Tire Dealers Speak: Firestone Takes Top Honor inFirst Commercial Brands Study
Firestone Takes Top Honor inFirst Commercial Brands Study
Wes Boling Joins Nokian Tyres as Marketing Manager
Nokian Tyres has hired Wes Boling, formerly public relations manager with Hankook Tire America, to help manage its brand presence throughout the North American market.
