SRNA names new manager of motorsports
Bakari Howard has been with SRNA for 15 years, holding several different positions from TBR sales to product training.
Toyo Tire U.S.A. enters multi-year agreement with BMW Car Club
New sponsor additions in 2024 include Toyo Tires extending the contingency sponsorship to other classes with a payout program available.
Gallery: Highlights from the 2024 K&M Tire Conference & Trade Show
Hundreds of tire dealers who are part of the K&M Tire network traveled to Atlantic City, NJ for the 2024 K&M Tire Dealer Conference and Trade Show.
How a growing legalized cannabis market affects the tire industry
Since cannabis is a sensitive product, maintaining a consistent and controlled temperature during transportation is crucial.
Sumitomo Rubber North America promotes Jonathon Bradford as its new brand field specialist manager
A 19-year member of the SRNA team, the company said Jonathan Bradford has experience working with several departments throughout the company.
Different forms of advertising to get customers through tire dealer doors
Losing one customer might not be a biggie, but negative word-of-mouth marketing could be business-threatening.
GB Remanufacturing releases 17 GDI part numbers
GB Reman said these additional part numbers enhance coverage for over 2,300 vehicle applications and over 24 million vehicles in operation.
The Alliance promotes new field sales manager
Kendall Schaus will focus on member sales efforts including national service retail chain accounts and programs.
Cosmo Tires becomes the official tire sponsor of Clean Culture
Clean Culture organizes events in over 25 states and three countries featuring hundreds to thousands of vehicles.
Nokian Tyres to support Flatrock Motorsports’ Park expansion
The first phases of Flatrock Motorsports Park, which include a motor club, CIK karting track and real estate, are opening in 2024.