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NCTDA, TIA Offer Certified Training at N.C. Community Colleges

School locations, tuition, scheduling and dates are available by contacting the North Carolina Tire Dealers Association.

Nokian Tyres Showcases Technological Muscle of Tire Lineup

Nokian Tyres detailed its marketing initiatives and product strategies as dealer and distributors took to the snow to test the company’s tires in the Colorado mountains.

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Gallery: Nokian Tyres Product Testing Event

Dealer attendees got to feel for themselves the features and attributes of several Nokian tires, including the WR G4 SUV, Hakkapeliitta 9, Hakkapeliitta R3 and Hakkapeliitta LT 3.

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Cooper Discoverer AT3 LT is OE on Nissan Navara N-TREK Warrior

The tire is part of the Cooper Discoverer AT3 lineup, which is a family of all-terrain tires for SUVs and light trucks.

TIA, SEMA to Headline CTDA/1-800EveryRim Luncheon

Tire Industry Association Vice President Dan Nothdurft of Tires, Tires, Tires and SEMA’s Director of Market Research Gavin Knapp will headline the California Tire Dealer Association’s annual luncheon.

TIA Adds Fifth CTS Instructor Training Course

Students passing the course will be certified to instruct TIA’s 300-Level Certified Commercial Tire Technician Course in the field.

TIA Conducting 7 Advanced ATS Instructor Courses in 2020

Participants who pass the four-day course will be certified as Advanced ATS Instructors by the Tire Industry Association.

Hankook Tire America Announces Soo II Lee as New President

Soo Il Lee will assume the role as president of Hankook Tire America in mid-January. He succeeds Hosung Suh, who will return to a new position at Hankook’s South Korean HQ.

NTB Tire & Service Debuts ‘Shop of the Future’ in South Carolina

National Tire & Battery’s new facility includes the latest digital equipment, including drive-over laser readers that test tires’ tread depth and read three positions on each tire.

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Think Outside the Box to Cement Customer Loyalty

Make “winning over” customers a priority for your dealership in 2020 and give them compelling reasons to return.