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Milestar Launches New Website

Milestar Tires, a brand of Tireco, has announced the launch of it’s new website– www.milestartires.com. “We’re excited to launch a new website that helps tell our story and allows for ease of use, navigation, and search,” said Andrew Hoit, Tireco’s vice president of sales and marketing.

TIA Adds ATS Training in Louisville

The Tire Industry Association has added new certified Automotive Tire Service (ATS) instructor classes in Louisville, Ky., on Oct. 10-13.

Hercules Launches Redesigned Website

Hercules Tire & Rubber Co. has launched its new redesigned website that was created with the goal of increasing usability for customers. In addition, the website has been optimized to be more responsive on mobile devices and can help customers locate a Hercules dealers quicker.

Club 3633 Profile: Casey Wall

Casey Wall isn’t your typical “tire guy.” In fact, Wall would describe himself as a marketer first, then a tire guy second. Wall first started in the tire industry in 2004 while working for a marketing agency.

Club 3633 Profile: Wes Tatum

Wes Tatum grew up in the tire industry, but never felt pressured to join the family business. “I actually went to college with the intent to become an engineer. Admittedly, there are some days I question that decision to change career paths,” he says.

Club 3633 Profiles: Robby Cutchins

Robby Cutchins was always interested in working in the automotive industry. “My father started in the automotive business in 1982 in a small two-bay service station and eventually got in to the tire business in the late 1980s. Being around the business for all of the years growing up gave me the interest to pursue a career in the field as I got older,” Cutchins says.

Club 3633 Profile: Kelly Sumner

Kelly Sumner got her start in NASCAR, working with Roush Racing as marketing coordinator of merchandising. The desire to be closer to home led Sumner to American Tire Distributors, where she was hired in 2011 as media buyer. In 2013, she was promoted to northeast marketing manager of Tire Pros.

Innova Launches New Line of OBD Tools

Innova Electronics Corporation, a test equipment and diagnostic reporting supplier, has launched of its latest line of professional on-board diagnostic (OBD) tools.

John Bean Launches V-Series of Wheel Alignment Systems

John Bean has released their new V-Series of wheel alignment systems. These systems come in six options and are designed to help shops reduce alignment times while, at the same time, increase accuracy according to the company.

Falken Partners with Liverpool FC

Falken Tire has signed a multi-year collaboration with Liverpool Football Club as a Global Partner and Official Tire Partner.