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Goodyear-Cooper Deal: Benefits, Challenges & What’s Ahead

While the market reacted favorably to the transaction, questions remain about how these two companies will integrate and the long-term benefits for both—and dealers—down the line.

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Goodyear CEO: Cooper Acquisition Means Better Dealer Service

Goodyear Chairman, CEO and President Rich Kramer and Cooper Tire President and CEO Brad Hughes outlined benefits of the $2.8 billion acquisition, praising the deal as an opportunity for future value creation.

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Bridgestone to Increase Commercial, Retread Prices April 1

The company says this price adjustment is a necessary step as Bridgestone continues to manage increased business costs.

Free Panel on Digitalizing In-Store Experience is Feb. 17

The panel will review the acceleration of online and virtual business and discuss strategies to help dealers overcome digital roadblocks.

Michelin to Increase Prices on Select Commercial Products

Michelin says the increase is due to changing business dynamics of the North American markets and will become effective on March 1.

SRNA Dealer Forum Addresses Market Rebound, Shipping Issues

The company’s leadership updated dealers on the outlook of the tire industry amid the pandemic and supply chain challenges, as well as gave attendees a look into SRNA’s current state of business.

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Marketing Superior Wheel Service Packages in 2021

An effective way to increase your sales is to increase consumer awareness of the sub-services included in the installation packages.

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Welcoming 2021: Don’t Look Back, Look Forward

Operating in what has become the “new normal” way of doing business has made us stronger, wiser, more creative, more innovative and more hopeful of better things to come.

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Continental Debuts New ExtremeContact DWS06 Plus

During a virtual launch event Jan. 6, Continental debuted the tire’s successor – the ExtremeContact DWS06 Plus, an ultra-high performance all-season tire that company officials say outshines its predecessor and competitors.

Selling Long-Lasting Tread Life

Successful dealers know that long-lasting tread characteristics, matched to a specific application, can be the difference between a satisfied customer and a dissatisfied one.

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