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2015 Consumer Profile

“The Boss,” those people who walk in and out of your front doors every day, they are the reason you get up every morning. They make you independent, and their purchases at your retail store, warehouse or commercial tire center pay your bills and your employees, and puts money back into the local economy. They

2015 Tire Brand Study

The Tire Review Tire Brand Study – a compendium of how tire dealers feel the brands they regularly stock and sell perform in the market – continues this year. And now our data is presented over a three-year period so that you can get a better sense how your fellow tire dealers view the various

2015 Tire Market Profile

Even if you’ve been in the tire industry for a mere 12 months, you’ve probably seen more movement and change and shifts than you thought were possible. 2014 was most definitely a year of massive change, which we’ve seen spill over into the current year. With all of the shifts and changes and re-directions we’ve

The Evolving Tire Landscape

Thirty years ago it was a much different world. Fax machines had just become a thing. There was no Internet, no such thing as a cellphone let alone a smart one, and the first PCs were appearing in offices. In the tire universe, we were still busy radializing consumer and truck tires; OTR and agricultural

The Digital Experience

Google study shows stronger move away from stores, more online research and growing reliance on mobile

Market Influencers

The past 12 months may go down as the busiest period in the North American tire industry in some time. Billions in new tire plant construction were committed. Industry associations chased tire repair laws. Tire thefts grew in number and audacity. And an old, familiar tire brand made a reappearance. On the other side of

Research

Tire Review is the industry’s most trusted resource for detailed information about independent tire operations including how tires are bought, sold and recommended by dealers. This investment in research and analysis is why independent tire dealers turn to Tire Review’s Sourcebook to gain valuable insights into business operations, tire replacements, brand preference information and aftermarket service and

2013 Tires Study

The Sourcebook has always been an evolutionary process. As new information or opportunities to improve present themselves, we do our best to bring you the freshest, most compelling and actionable data possible. This year we launched a new research endeavor – the Tire Review TIRES Study. The goal with this new tool is to extend

2013 Movers & Shakers

The most read and Top Stories from the past 12 months

RMA Report Shows How Tough 2012 Was

It’s no surprise that the U.S. replacement tire market took it on the chin in 2012, but now we have some concrete numbers to put in place.