TIA Honored for Education Video
The Tire Industry Association’s Winter Tire Replacement video won a Telly Award for Safety in the Internet/Online Program category.
TIA Releases New Winter Tire Educational Video
The Tire Industry Association has released a new educational video – Winter Tire Replacement. The 15-minute video covers installation guidelines and safety advantages of winter and studded tires on passenger cars, light trucks and SUVs vehicles. The video can help retailers explain the differences between winter tires and all-season tires to their customers. “During our
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Tire Review Staff Oct 10, 2019 Falken Releases Ziex ZE960 A/S High-Performance All-Season Tire Madeleine Winer Oct 09, 2019 American Muscle: Nokian Tyres Launches Nokian One HT for Pickups, SUVs Tire Review Staff Oct 08, 2019 Alliance Tire Releases New Backhoe Radial Tire David Sickels Oct 07, 2019 Is the Steer Position Safe for Retreads?
Winter Tire Update
When it comes to the benefits of dedicated winter tires, North American consumers still need some convincing.
Semperit Celebrating 75 Snowy Winters
Nokian Tyres is widely acknowledged as a winter tire pioneer, but other companies also played a part in the introduction of season-specific tires. One such firm is Semperit, which this year celebrates three quarters of a century in the winter tire business. The Austrian tiremaker introduced its first winter tire, the “Goliath,” in 1936. Back
Tools and Tips For Selling More Winter Tires
he connections – and the budget – to rent out a local ice rink, that wouldn’t provide a true, real-world experience, according to Nokian Tyres’ Bob Hepp, vice president of strategic planning. “You can go to a hockey rink to simulate a frozen surface, but that surface is polished and not what you would find
Tire Factory Takes Denver Facility
Portland’s Tire Factory has acquired the wholesale operations of Nokian Tyres Inc. in Denver. The deal closed May 12, and Tire Factory will take over operations of the wholesale business, formerly known as Meadow Creek, as of May 23. "The acquisition of this facility completes one of our strategic goals for expansion in the Southwestern
Auto Bild Tests Tire Eco Qualities
Bridgestone and Nokian are both chuffed with their tires’ performance in the latest tire test to be published by a German car magazine, and they’re not ashamed to mention this. The test in question was published in the Aug. 8 edition of Auto Bild and compares the performance of five eco tires – the Pirelli
5 Questions With – Marc Bujold
During Nokian Tyres’ recent introduction of the Hakkapeliitta 7, Tire Review sat down with Marc Bujold, business development manager for the tiremaker’s North American operations. How do you plan to market the Nokian brand to North American consumers? We already have a devout fan base that we need to start tapping into more. While we
Vianor to Use CIMS’ POS Tire Registration
CIMS Tire Registration recently signed a Point-of-Sale electronic tire registration agreement with Vianor, Inc. Vianor joins a growing list of CIMS clients who comply with the NHTSA Tire Registration Regulation (49 CFR Part 574) by registering every tire they sell electronically. “Tire registration is an extremely important safety issue for the tire purchaser as well