TPMS Education Campaign Earns Automotive Communications Award
TFI Envision Inc. was selected as the winner of the 2014 Automotive Communications Award for its work on a consumer-focused TPMS marketing kit. The “Ad Campaign to Technician/Repair Audience” award was given to TFI Envision for the agency’s work on Standard Motor Products Inc.’s standard TPMS consumer-focused marketing kit. TFI Envision developed this comprehensive kit
Trico Receives Communication Award
Honored in two categories, Trico Products Corp. has received the 2014 Automotive Communications Award from the Car Care Council Women’s Board and the Automotive Communication Council. Trico will be presented its awards during the 17th Annual Car Care Council Women’s Board award ceremony at AAPEX. The company was recognized for its packing strategy for the
Permatex Names Communications Manager
Permatex tapped Courtney Riley, graphic/multimedia designer at Permatex since 2006, as its new MarCom manager. As MarCom manager, Riley will be responsible for managing overall marketing communications, including new product introductions, advertising campaigns, promotional support programs, marketing research, and trade shows, said Sean Lyon, director of marketing and product management for Permatex. In the role,
Retired Firestone Communications Executive, Mike Connor, Dies
Michael J. Connor, retired head of public relations and marketing communications for the former Firestone Tire & Rubber Co., passed away on July 12. He was 81. Connor was instrumental in Firestone’s sports marketing activities, including major motorsport and professional golf and bowling events like the Indianapolis 500, PGA events at the Firestone Country Club
Goodyear Names New Communications Head
Kristina Schnepf was named vice president of communications for Goodyear Tire & Rubber Co.’s North America business unit. Previously, Schnepf worked for The Dow Chemical Company in Midland, Mich. She spent 22 years in various positions dealing with branding, marketing communications, media relations, internal communications, crisis management and community relations. “As we grow our
Conti Communications Manager Jaclyn Pobiega Dies
Jaclyn “Jackie” Pobiega, communications manager of commercial vehicle tires for Continental Tire the Americas since 2009, was killed in an auto accident April 1 in Fort Mill, S.C. Pobiega was 36. Pobiega’s responsibilities for Continental included commercial tire marketing communications for the U.S. and Canada. She was also a key player on Conti’s global and
Did Communications Breakdown or Misunderstandings Undo Deal?
Odd that it takes the judicial system to unlock the deepest of facts. Or at least recollections. When it comes to corporate goings on, so much is done behind the scenes that what you see ultimately is not what you get. Last week, testimony in Cooper Tire & Rubber Co.’s suit against Apollo Tyre pulled
CK Marketing & Communications Wins Ohio Excellence Award
CK Marketing & Communications won the Small Business Institute for Excellence in Commerce (SBIEC) 2013 Ohio Excellence Award. Every year SBIEC, through surveys and research, tries to identify companies that have achieved success in their local business and industry category. Each business is recognized as having enhanced the commitment and contribution of small businesses through
TBC Announces New Director of Communications
TBC Corp. has named Regina Tracy director of corporate communications. “We’re excited to welcome Regina into this expanded role within TBC. She has the background, expertise, and professionalism TBC needs to ensure that our communications are in line with our customer-facing brands,” said Erik Olsen, COO of TBC Corp. Tracy will oversee the company’s internal
Bridgestone Names Oakley VP of Communications
Bridgestone Americas has hired Paul Oakley as the company’s new vice president of communications.